GEO for businesses in Poole: how we count progress
A mention is easy to check. Either the answer names your company or it does not, and we keep the screenshots from each month so you can see the change.
More than 200 clients trust us.
GEO, short for generative engine optimisation, is the work of getting AI assistants to name your company in their answers. We do it for businesses in Poole, so that ChatGPT, Gemini, Perplexity and Google mention you when someone asks about what you sell.
Featured in the Spanish press













And more than 200 clients who have already trusted Vértigo.
A mention is easy to check. Either the answer names your company or it does not, and we keep the screenshots from each month so you can see the change.
2
routes need looking after: what AI reads live and what it already knows about your brand.
How AI answers
3
numbers sum up each month: answers you appear in, links to your site and visits that arrive from AI.
What we measure
1
time a month we repeat the same questions in each engine and compare them with the month before.
Follow-up
4
assistants we check every month: ChatGPT, Gemini, Perplexity and Google AI.
Where your customers ask
ChatGPTGeminiPerplexityGoogle AI
PooleUKWorldwide
The population of Poole is about 150,000. It is part of England. In England we cover 81 cities.
In mid-sized cities few companies have worked on how they appear in AI answers so far. Starting now gives you a lead that is hard for a competitor to close later. Our office is in Murcia, Spain, about 1,400 km (900 miles) away and one hour ahead of you. We meet by video call. Nearby, we also cover Bournemouth, Southampton and Portsmouth.
Population figures: GeoNames.
Three examples of GEO in Poole
Parents and students compare tutors by asking AI. We publish results, timetables and prices clearly so it has something to recommend you with.
AI gets asked what a move costs and who can be trusted. Published guide rates and verified reviews carry the most weight in its answer.
People about to build ask AI about timings, permits and firms. Your projects explained with facts are the best source you can give it.
AI SEO in other places
Bournemouth Southampton Portsmouth Bath Basingstoke Bristol Swindon Exeter
We measure before we change anything. The starting picture shows the answers you appear in and, for the ones that leave you out, who is there in your place.
We check what each assistant knows about your company and whether what it says is correct. Sometimes it does name you, but describes you badly or with old details.
We collect the doubts your customer settles before buying: prices, comparisons, who to go to. Those are the questions you want to appear in.
We rewrite your key pages with clear answers, your own data and a structure that engines can read and use as a source.
Name, address, services and opening hours, the same everywhere. If every site says something different, AI hesitates and names someone else.
AI recommends whoever it sees recommended. We aim to get you into the articles, lists and publications it uses as references in your sector.
We measure the visits that come from ChatGPT, Perplexity or Gemini and what those visitors do on your website, to find out whether the mentions bring customers.
A page of Google results lists around ten sites. An AI answer has room for a handful of companies. That holds for a question about a maths tutor in Poole and for one about a moving company in Poole.
Illustrative simulation. AI answers change every time a question is asked and nobody can guarantee a specific recommendation.
We check what each engine says today about your company and about your competitors.
We decide with you which questions to go after first and what has to change on the website to win them.
Content, structured data and media mentions, month by month, with tasks you know about in advance.
Same questions, same method, every month. We show you the new answers next to the old ones.
5.0
34 Google reviews
“Friendly, effective and quick to sort things out. 100% recommended.”
“Without a doubt the best marketing decision I have made.”
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamIt depends on your starting point and on how much competition your sector has. We do the visibility audit first, which tells us how much work there is, and then send you a quote based on it. It does not commit you to anything.
Yes. Plenty of people now ask AI for a dentist, a lawyer or a restaurant close to home. We work on your business profile, your reviews and the local sources an assistant reads, so that it recommends you when people ask in Poole.
By asking it. We prepare a list of questions from your sector, put them to each engine several times and save the answers. That shows us what repeats and what was a one-off. The same list is run again every month, so the comparison is fair.
For the most part, yes. When AI links to your website and someone clicks, the source is recorded. What leaves no trace is the person who reads the answer and looks you up by name afterwards, which is why we also watch searches for your brand.
It can be corrected, though not overnight. AI repeats what it finds, so the source of the error has to be fixed and the correct fact reinforced on your website and your profiles. With assistants that answer from training, the old version can linger until the model is updated.
More or less. GEO, AI SEO, AI search optimisation and AEO (answer engine optimisation) are names for the same aim: being cited and recommended in answers written by AI. The industry has not settled on one term. We say GEO, but the work is identical whatever you call it.
The audit takes your sector, a list of questions a customer would ask and four AI engines. You get back a plain document showing where you appear today and what to do first. We usually reply within 24 hours.
GEO auditNo obligation
RequestWe will get back to you as soon as possible.