What we measure when we do GEO in Plymouth
There are no rankings as there are in Google, but there are numbers: answers you appear in, links to your website and visits that arrive from AI.
More than 200 clients trust us.
GEO (generative engine optimisation) means making sure AI assistants know your company well enough to recommend it. If ChatGPT never names you, the person asking never hears of you. We help businesses in Plymouth appear in answers from ChatGPT, Gemini, Perplexity and Google.
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And more than 200 clients who have already trusted Vértigo.
There are no rankings as there are in Google, but there are numbers: answers you appear in, links to your website and visits that arrive from AI.
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routes need looking after: what AI reads live and what it already knows about your brand.
How AI answers
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checks on each question: does it name you, who does it put first and where does it get that from.
What we measure
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time a month we repeat the same questions in each engine and compare them with the month before.
Follow-up
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assistants we check every month: ChatGPT, Gemini, Perplexity and Google AI.
Where your customers ask
ChatGPTGeminiPerplexityGoogle AI
PlymouthUKWorldwide
Some 260,000 people live in Plymouth. It is in England. There are 81 cities in England with their own page here.
In mid-sized cities few companies have worked on how they appear in AI answers so far. Starting now gives you a lead that is hard for a competitor to close later. We work from Murcia, in Spain, one hour ahead of Plymouth. Meetings are by video call and in English. Nearby, we also cover Exeter, Swansea and Cardiff.
Population figures: GeoNames.
What we do, depending on your sector
AI answers tax questions every day and needs sources it can rely on. A firm that explains each step well can be one of the sources it cites.
More and more visitors ask AI to plan where to eat. What it says comes from reviews, guides and local press, and that is where you need to appear.
People about to build ask AI about timings, permits and firms. Your projects explained with facts are the best source you can give it.
We measure before we change anything. The starting picture shows the answers you appear in and, for the ones that leave you out, who is there in your place.
We check what each assistant knows about your company and whether what it says is correct. Sometimes it does name you, but describes you badly or with old details.
We collect the doubts your customer settles before buying: prices, comparisons, who to go to. Those are the questions you want to appear in.
We create the pages that are missing: guide prices, comparisons, frequently asked questions. That is the material answers are made from.
Name, address, services and opening hours, the same everywhere. If every site says something different, AI hesitates and names someone else.
AI recommends whoever it sees recommended. We aim to get you into the articles, lists and publications it uses as references in your sector.
Month by month we track which answers you appear in, which links cite you and what visits and enquiries arrive from AI.
Try it yourself. Ask ChatGPT about an accountant for small businesses in Plymouth and it will give you a handful of names. The same happens with a restaurant in Plymouth. If you are not on that short list, you are not in the running.
Illustrative simulation. AI answers change every time a question is asked and nobody can guarantee a specific recommendation.
We check what each engine says today about your company and about your competitors.
We compare what AI says with your website and with the sources it cites. You get it in writing: what is missing and where to begin.
We publish the content that is missing, correct your brand details and work to get the sources in your sector to cite you.
Every month we put the same questions to each engine and compare. What works gets more time and what does not gets changed.
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“I am really happy with the guys at Vértigo, Jesús and Raúl.”
Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamIt is what you do so that AI talks about your company. When someone asks ChatGPT, Gemini or Perplexity about a product or a service, the answer names a few brands and leaves the rest out. GEO is the work of making yours one of the few that get named.
SEO works on your visibility in Google's list of results. GEO works on getting AI to name you in its answers. They share a foundation, which is a fast, clear website that other sites trust, so they complement each other and we usually work on both together.
No. AI answers change from one run to the next and nobody outside controls them. What we do is raise the number of times you appear and prove it to you with the saved answers from each month, set next to the earlier ones.
Yes. We are based in Murcia, Spain, and work with clients abroad remotely, in English, by video call. You do not need to be in a place to ask AI about its businesses. Each month you receive the report with the answers and the tasks completed.
It helps a great deal. Several assistants run a web search before they answer, so a website that ranks well in Google or Bing has more chance of being cited. That is why we usually work on the two together.
More or less. GEO, AI SEO, AI search optimisation and AEO (answer engine optimisation) are names for the same aim: being cited and recommended in answers written by AI. The industry has not settled on one term. We say GEO, but the work is identical whatever you call it.
The audit takes your sector, a list of questions a customer would ask and four AI engines. You get back a plain document showing where you appear today and what to do first. We usually reply within 24 hours.
GEO auditNo obligation
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