Audit

GEO agency in Middlesbrough

More than 200 clients trust us.

Generative engine optimisation, or GEO, is SEO for the answers AI writes. The aim is to be one of the few companies an assistant names. We do this work for businesses in Middlesbrough across ChatGPT, Gemini, Perplexity and the AI results in Google.

  • No obligation
  • Reply within 24 hours
  • Your site reviewed by a person

Featured in the Spanish press

  • Cadena SER
  • COPE
  • El Español
  • La Opinión de Murcia
  • La 7 Televisión Región de Murcia
  • Murcia Plaza
  • Murcia Diario
  • Murcia.com
  • Murcia Economía
  • Élite Murcia
  • Madridiario
  • El Periódico de Ceuta
200+
clients have trusted our team
4
assistants where we track your brand: ChatGPT, Gemini, Perplexity and Google AI
24h
and you usually have a reply from someone on the team
34
client reviews on Google, averaging five stars

Brands that already work with Vértigo

  • PcComponentes
  • Locking
  • Destaco.es
  • PentestingTeam
  • Legitec
  • Mudanzas Grupo Unión

More than 200 companies have handed us their marketing so far.

AI search work in Middlesbrough with results you can count

We ask the same questions every month and write down, for each answer, if your company is in it, how high up and which source is cited.

2

ways an assistant can answer: by searching the web at that moment or from what it learned months ago. We work on both.

How AI answers

3

numbers sum up each month: answers you appear in, links to your site and visits that arrive from AI.

What we measure

1

monthly report with the saved answers, so you can see with your own eyes what has changed.

Follow-up

4

answer engines: ChatGPT, Gemini, Perplexity and the AI results in Google. We work on your brand in all of them.

Where your customers ask

ChatGPTGeminiPerplexityGoogle AI

MiddlesbroughUKWorldwide

AI answers and businesses in Middlesbrough

Some 140,000 people live in Middlesbrough. You will find it in England. There are 81 cities in England with their own page here.

When AI cannot find details about a local business, it recommends one from elsewhere. A few clear pages, a well-kept business profile and recent reviews change that answer. Murcia, where our office is, lies about 1,800 km (1,100 miles) away, one hour ahead of Middlesbrough. We arrange calls at a time that suits you. If your business is in Sunderland, Newcastle upon Tyne or York, there is a page like this one for each.

Population
About 140,000
Nation
England
Time difference with our office
Murcia is one hour ahead
Distance to our office
1,800 km (1,100 miles)

Population figures: GeoNames.

AI search optimisation in Middlesbrough, shown on the map
Middlesbrough

What we do, depending on your sector

  • Law firms

    Many people describe their case to an AI assistant before they call a firm. If your site explains each practice area clearly, you are easier to cite when the question is about Middlesbrough.

  • Tutoring centres

    Parents and students compare tutors by asking AI. We publish results, timetables and prices clearly so it has something to recommend you with.

  • Moving companies

    AI gets asked what a move costs and who can be trusted. Published guide rates and verified reviews carry the most weight in its answer.

GEO agency also in

Sunderland Newcastle upon Tyne York Leeds Bradford Wakefield Burnley Huddersfield

GEO agency in the UK

Our GEO work for businesses in Middlesbrough, part by part

The first job is to listen. We put the questions your customer would ask to each assistant and note which companies come up and which pages it uses as sources.

  1. 01

    AI visibility audit

    The starting point, in writing: answers you are in, answers where your brand is missing and the sources AI used for each one.

  2. 02

    Question research

    We list the questions that end in a company recommendation and order them by how close they are to a purchase.

  3. 03

    Content AI can cite

    AI cites what it can summarise without getting it wrong. We turn your pages into direct answers, with your own figures and the name of whoever stands behind them.

  4. 04

    Structured data and brand

    We make it clear who you are, what you do and where. It sounds minor, but it is the most common fault when an assistant describes a company badly.

  5. 05

    Mentions in the sources AI consults

    We look at which pages each assistant cites when it answers about your sector and work to get your company onto them.

  6. 06

    Tracking mentions and citations

    We measure the visits that come from ChatGPT, Perplexity or Gemini and what those visitors do on your website, to find out whether the mentions bring customers.

How a company gets into the AI answer

More and more people ask AI before they search. It makes no difference if the question is about an employment lawyer in Middlesbrough, a gaming laptop or luggage storage in London. AI names a few companies and the rest go unmentioned.

  1. We ask each assistant about your sector and save the answers.
  2. We rewrite the pages that should answer those questions.
  3. We make your company details match on your website and your profiles.
  4. We work to get the press and listings in your sector to cite you.

Illustrative simulation. AI answers change every time a question is asked and nobody can guarantee a specific recommendation.

Our GEO method, step by step

  1. 01

    Starting picture

    We put your customer's questions to each assistant and save the answers.

  2. 02

    Diagnosis

    We work out why it recommends others: what their websites have and where they are mentioned. Out comes a task list, in order.

  3. 03

    Delivery

    Content, structured data and media mentions, month by month, with tasks you know about in advance.

  4. 04

    Follow-up

    AI answers change often. We keep watch and react when your brand moves up or down.

Client reviews on Google

5.0

34 Google reviews

“Friendly, effective and quick to sort things out. 100% recommended.”
Marta G. · Google review, translated from Spanish
“Without a doubt the best marketing decision I have made.”
Imelda · Google review, translated from Spanish
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
NP · Google review, translated from Spanish

More Vértigo services in Middlesbrough

SEO agency in Middlesbrough So that people searching for what you sell find you first. Local, national and international SEO from one team. Web design in Middlesbrough Websites and online shops designed from scratch for your brand, quick on a phone and ready for Google.

Frequently asked questions about GEO in Middlesbrough

Can't find your question? Write to us and we'll reply within 24 hours.

Talk to the team
What is GEO, or generative engine optimisation?

Think of it as SEO for answers instead of lists. A search engine shows a page of links and lets you choose. An AI assistant writes a reply and mentions a handful of companies in it. Generative engine optimisation, GEO for short, is the work of getting your company into that reply.

How much does GEO cost in Middlesbrough?

There is no single fee. A brand that AI already talks about needs less work than one starting from nothing, and a crowded sector calls for more content and more mentions. After the audit we send you a fixed quote and you decide, with no obligation.

How long does GEO take to show results?

Expect weeks for some answers and months for others. When an assistant looks things up online, a new page or a fresh mention can show quickly. When it relies on its training, nothing moves until the model is updated, and only the company that makes it knows when that will be.

Does GEO work for a local business in Middlesbrough?

It does. For local questions, assistants draw heavily on map listings, review sites and neighbourhood press, all things a business in Middlesbrough can improve. A national name is not required. Accurate details, recent reviews and pages that say plainly what you do and where are what count.

How do you know what AI says about my company?

By asking it. We prepare a list of questions from your sector, put them to each engine several times and save the answers. That shows us what repeats and what was a one-off. The same list is run again every month, so the comparison is fair.

Do I need to change my website to do GEO?

Usually not. We work on the website you have: we improve the copy, add frequently asked questions and structured data. If something bigger were needed, such as a redesign, we would explain why before doing anything. Web design is handled by the same team.

Shall we see what AI says about your company?

We analyse what AI says today about your company and your competitors, at local, national or international level. You receive a report with the actions for your brand in order of priority.

  • No obligation
  • Someone on the team writes back
  • Nearly always in under a day
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