GEO in Wakefield, measured in mentions
We ask the same questions every month and write down, for each answer, if your company is in it, how high up and which source is cited.
More than 200 clients trust us.
GEO (generative engine optimisation) means making sure AI assistants know your company well enough to recommend it. If ChatGPT never names you, the person asking never hears of you. We help businesses in Wakefield appear in answers from ChatGPT, Gemini, Perplexity and Google.
Featured in the Spanish press













And more than 200 clients who have already trusted Vértigo.
We ask the same questions every month and write down, for each answer, if your company is in it, how high up and which source is cited.
2
routes need looking after: what AI reads live and what it already knows about your brand.
How AI answers
3
checks on each question: does it name you, who does it put first and where does it get that from.
What we measure
1
monthly report with the saved answers, so you can see with your own eyes what has changed.
Follow-up
4
assistants we check every month: ChatGPT, Gemini, Perplexity and Google AI.
Where your customers ask
ChatGPTGeminiPerplexityGoogle AI
WakefieldUKWorldwide
The population of Wakefield is about 110,000. It is in England. In England we cover 81 cities.
For smaller cities AI often has little to go on and ends up recommending companies from the nearest big city. Giving it well-organised information is how you get it to name you instead. Our office is in Murcia, Spain, about 1,700 km (1,100 miles) away and one hour ahead of you. We meet by video call. Nearby, we also cover Leeds, Huddersfield and Bradford.
Population figures: GeoNames.
GEO, sector by sector
Parents and students compare tutors by asking AI. We publish results, timetables and prices clearly so it has something to recommend you with.
More and more visitors ask AI to plan where to eat. What it says comes from reviews, guides and local press, and that is where you need to appear.
Many people talk to AI first. Whether your practice appears when it suggests professional help depends on your profiles, your reviews and how you present yourself on your site.
The first job is to listen. We put the questions your customer would ask to each assistant and note which companies come up and which pages it uses as sources.
Dozens of real questions from your sector, put to each engine. The result is a table showing where you appear and, where you do not, which competitors are there instead.
People do not write to AI the way they type into Google. They use long sentences with context, and you need to know which ones your customers use.
We rewrite your key pages with clear answers, your own data and a structure that engines can read and use as a source.
We mark up your website with structured data and bring your Google Business Profile and other listings up to date, since that is where engines get the basics.
We look at which pages each assistant cites when it answers about your sector and work to get your company onto them.
We repeat the same questions every month and compare. That way you see, with screenshots, which answers you have won and which are still pending.
A page of Google results lists around ten sites. An AI answer has room for a handful of companies. That holds for a question about a maths tutor in Wakefield and for one about a restaurant in Wakefield.
Illustrative simulation. AI answers change every time a question is asked and nobody can guarantee a specific recommendation.
We ask each engine about your sector and your brand to find out where we are starting from.
We decide with you which questions to go after first and what has to change on the website to win them.
We prepare the pages AI needs in order to talk about you and work on your presence in the places it consults.
AI answers change often. We keep watch and react when your brand moves up or down.
5.0
34 Google reviews
“Friendly, effective and quick to sort things out. 100% recommended.”
“Without a doubt the best marketing decision I have made.”
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamWith SEO you aim to appear near the top of the results page. With GEO you aim to be included in the answer an assistant writes. They are different jobs resting on the same things: a good website, good content and other people speaking well of you.
Expect weeks for some answers and months for others. When an assistant looks things up online, a new page or a fresh mention can show quickly. When it relies on its training, nothing moves until the model is updated, and only the company that makes it knows when that will be.
It does. For local questions, assistants draw heavily on map listings, review sites and neighbourhood press, all things a business in Wakefield can improve. A national name is not required. Accurate details, recent reviews and pages that say plainly what you do and where are what count.
Yes. We are based in Murcia, Spain, and work with clients abroad remotely, in English, by video call. You do not need to be in a place to ask AI about its businesses. Each month you receive the report with the answers and the tasks completed.
You rarely have to rebuild it. The usual work is rewriting some pages, adding the ones that are missing and marking up your data properly. We only propose a new website when the current one is hard for search engines and AI crawlers to read.
More or less. GEO, AI SEO, AI search optimisation and AEO (answer engine optimisation) are names for the same aim: being cited and recommended in answers written by AI. The industry has not settled on one term. We say GEO, but the work is identical whatever you call it.
We analyse what AI says today about your company and your competitors, at local, national or international level. You receive a report with the actions for your brand in order of priority.
GEO auditNo obligation
RequestWe will get back to you as soon as possible.