GEO for businesses in Derby: how we count progress
Progress shows when you compare answers. Today AI recommends other companies. The aim is that a few months from now it recommends you.
More than 200 clients trust us.
GEO, short for generative engine optimisation, is the work of getting AI assistants to name your company in their answers. We do it for businesses in Derby, so that ChatGPT, Gemini, Perplexity and Google mention you when someone asks about what you sell.
Featured in the Spanish press













And so on, past 200 clients.
Progress shows when you compare answers. Today AI recommends other companies. The aim is that a few months from now it recommends you.
2
routes need looking after: what AI reads live and what it already knows about your brand.
How AI answers
3
numbers sum up each month: answers you appear in, links to your site and visits that arrive from AI.
What we measure
1
review a month of every question we track, with before and after screenshots.
Follow-up
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answer engines: ChatGPT, Gemini, Perplexity and the AI results in Google. We work on your brand in all of them.
Where your customers ask
ChatGPTGeminiPerplexityGoogle AI
DerbyUKWorldwide
The population of Derby is about 270,000. You will find it in England. In England we cover 81 cities.
With fewer competitors in each sector, a few mentions in local media and a website that explains itself well are often enough to get into the answer. Our office is in Murcia, Spain, about 1,700 km (1,100 miles) away and one hour ahead of you. We meet by video call. Nearby, we also cover Burton upon Trent, Nottingham and Mansfield.
Population figures: GeoNames.
Three examples of GEO in Derby
Owners ask AI about symptoms and about clinics that are open. With hours, services and reviews kept up to date, your clinic has a better chance of appearing in the answer in Derby.
Many people talk to AI first. Whether your practice appears when it suggests professional help depends on your profiles, your reviews and how you present yourself on your site.
Trips are now planned by asking AI. Whether it names your hotel depends on what guides, reviews and your own website say about you.
GEO agency also in
Burton upon Trent Nottingham Mansfield Chesterfield Leicester Stoke-on-Trent Walsall Sheffield
The first job is to listen. We put the questions your customer would ask to each assistant and note which companies come up and which pages it uses as sources.
Dozens of real questions from your sector, put to each engine. The result is a table showing where you appear and, where you do not, which competitors are there instead.
We find out what your customers really ask AI about what you sell, in your city, nationwide or abroad.
Fewer adjectives, more facts. We reorganise your website so that each page answers one specific question and answers it well.
We tidy up what AI knows about you: structured data, business profile and consistent listings, so it does not confuse you with anyone else.
We look at which pages each assistant cites when it answers about your sector and work to get your company onto them.
We repeat the same questions every month and compare. That way you see, with screenshots, which answers you have won and which are still pending.
AI does not show a list for you to choose from. It chooses for you. When someone asks about an emergency vet in Derby, they get a few names, and the first one has the advantage.
Illustrative simulation. AI answers change every time a question is asked and nobody can guarantee a specific recommendation.
You tell us by video call what you sell and to whom, and we prepare the questions we are going to track.
We compare what AI says with your website and with the sources it cites. You get it in writing: what is missing and where to begin.
We rewrite pages, put your brand data in order and seek mentions in reliable sources. Whatever carries most weight goes first.
We review mentions, links and visits from AI, and decide the next step with you.
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Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamGEO stands for generative engine optimisation. It is the work of getting assistants such as ChatGPT, Gemini and Perplexity, and the AI results in Google, to name and recommend your company when someone asks about what you sell. You will also see it called AI SEO or AI search optimisation.
Engines that search the web live, such as Perplexity or the AI results in Google, can reflect changes within weeks. Models that answer from what they learned in training take longer. In the audit we give you a realistic estimate for your case.
Yes, and it is where competition is still lightest. AI answers questions about local businesses every day and takes its facts from business profiles, reviews and local media. If yours are up to date, a good part of the work is already done.
Yes. We are based in Murcia, Spain, and work with clients abroad remotely, in English, by video call. You do not need to be in a place to ask AI about its businesses. Each month you receive the report with the answers and the tasks completed.
We track four as standard: ChatGPT, Gemini, Perplexity and Google's AI answers. They do not all work the same way, so we test each one separately and never assume one result applies to the others. Copilot or any other assistant can be added if your customers use it.
You rarely have to rebuild it. The usual work is rewriting some pages, adding the ones that are missing and marking up your data properly. We only propose a new website when the current one is hard for search engines and AI crawlers to read.
Leave us your website and we will tell you what AI knows about your brand, what it is missing and where we would start.
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