GEO for businesses in Ireland: how we count progress
We ask the same questions every month and write down, for each answer, if your company is in it, how high up and which source is cited.
More than 200 clients trust us.
GEO, also called AI SEO, is how a company gets named when people take their questions to ChatGPT or Gemini instead of Google. For businesses in Ireland, we measure what AI says about your brand today and do the work needed for it to cite you.
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They are among the more than 200 clients the agency has worked with.
We ask the same questions every month and write down, for each answer, if your company is in it, how high up and which source is cited.
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ways an assistant can answer: by searching the web at that moment or from what it learned months ago. We work on both.
How AI answers
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things we note for every answer: whether you appear, in what position and with which source.
What we measure
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review a month of every question we track, with before and after screenshots.
Follow-up
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answer engines: ChatGPT, Gemini, Perplexity and the AI results in Google. We work on your brand in all of them.
Where your customers ask
ChatGPTGeminiPerplexityGoogle AI
IrelandWorldwide
We have a page for each of the 10 largest cities in Ireland.
At national level the contest for an answer is between brands with years of coverage behind them. What moves it is being mentioned by the publications and rankings that assistants treat as references. Our office is in Murcia, Spain, and the work is done remotely: video calls, shared data and a report every month.
GEO, sector by sector
Parents and students compare tutors by asking AI. We publish results, timetables and prices clearly so it has something to recommend you with.
AI answers tax questions every day and needs sources it can rely on. A firm that explains each step well can be one of the sources it cites.
More and more visitors ask AI to plan where to eat. What it says comes from reviews, guides and local press, and that is where you need to appear.
We measure before we change anything. The starting picture shows the answers you appear in and, for the ones that leave you out, who is there in your place.
The starting point, in writing: answers you are in, answers where your brand is missing and the sources AI used for each one.
People do not write to AI the way they type into Google. They use long sentences with context, and you need to know which ones your customers use.
AI cites what it can summarise without getting it wrong. We turn your pages into direct answers, with your own figures and the name of whoever stands behind them.
We mark up your website with structured data and bring your Google Business Profile and other listings up to date, since that is where engines get the basics.
We look at which pages each assistant cites when it answers about your sector and work to get your company onto them.
Month by month we track which answers you appear in, which links cite you and what visits and enquiries arrive from AI.
More and more people ask AI before they search. It makes no difference if the question is about a maths tutor in Dublin, a gaming laptop or luggage storage in Dublin. AI names a few companies and the rest go unmentioned.
Illustrative simulation. AI answers change every time a question is asked and nobody can guarantee a specific recommendation.
We ask each engine about your sector and your brand to find out where we are starting from.
We work out why it recommends others: what their websites have and where they are mentioned. Out comes a task list, in order.
We publish the content that is missing, correct your brand details and work to get the sources in your sector to cite you.
We review mentions, links and visits from AI, and decide the next step with you.
5.0
34 Google reviews
“Friendly, effective and quick to sort things out. 100% recommended.”
“Without a doubt the best marketing decision I have made.”
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamIt is what you do so that AI talks about your company. When someone asks ChatGPT, Gemini or Perplexity about a product or a service, the answer names a few brands and leaves the rest out. GEO is the work of making yours one of the few that get named.
There is no single fee. A brand that AI already talks about needs less work than one starting from nothing, and a crowded sector calls for more content and more mentions. After the audit we send you a fixed quote and you decide, with no obligation.
Yes. Nothing in this work requires a visit. We run the questions as a customer in Ireland would ask them, meet you by video call in English and send a monthly report. Between reports you can write to the team whenever you need to.
For the most part, yes. When AI links to your website and someone clicks, the source is recorded. What leaves no trace is the person who reads the answer and looks you up by name afterwards, which is why we also watch searches for your brand.
It happens more often than you would think. We look for where it got the wrong detail, correct it at the source and publish the right information in a way that leaves no room for doubt. Then we keep asking until the answer changes.
It helps a great deal. Several assistants run a web search before they answer, so a website that ranks well in Google or Bing has more chance of being cited. That is why we usually work on the two together.
In the audit you see, with screenshots, whether AI names you, who it recommends in your place and where it gets its information. There is no obligation.
GEO auditNo obligation
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