GEO for businesses in Windsor: how we count progress
A mention is easy to check. Either the answer names your company or it does not, and we keep the screenshots from each month so you can see the change.
More than 200 clients trust us.
GEO, also called AI SEO, is how a company gets named when people take their questions to ChatGPT or Gemini instead of Google. For businesses in Windsor, we measure what AI says about your brand today and do the work needed for it to cite you.
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They are among the more than 200 clients the agency has worked with.
A mention is easy to check. Either the answer names your company or it does not, and we keep the screenshots from each month so you can see the change.
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ways an assistant can answer: by searching the web at that moment or from what it learned months ago. We work on both.
How AI answers
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checks on each question: does it name you, who does it put first and where does it get that from.
What we measure
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time a month we repeat the same questions in each engine and compare them with the month before.
Follow-up
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places where we measure your brand: ChatGPT, Gemini, Perplexity and the AI answers in Google.
Where your customers ask
ChatGPTGeminiPerplexityGoogle AI
WindsorCanadaWorldwide
Around 230,000 people live in Windsor. You will find it in Ontario. There are 26 cities in Ontario with their own page here.
In mid-sized cities few companies have worked on how they appear in AI answers so far. Starting now gives you a lead that is hard for a competitor to close later. Murcia, where our office is, lies about 6,700 km (4,200 miles) away, usually 6 hours ahead of Windsor. We arrange calls at a time that suits you. We offer the same in London, Kitchener and Waterloo.
Population figures: GeoNames.
How people ask AI in Windsor
Parents and students compare tutors by asking AI. We publish results, timetables and prices clearly so it has something to recommend you with.
AI gets asked what a move costs and who can be trusted. Published guide rates and verified reviews carry the most weight in its answer.
Trips are now planned by asking AI. Whether it names your hotel depends on what guides, reviews and your own website say about you.
Most of this work happens outside the chat window. An assistant builds its answer from web pages, reviews, listings and press, so we look at what it finds about you in each of those and fix what is missing or wrong.
Dozens of real questions from your sector, put to each engine. The result is a table showing where you appear and, where you do not, which competitors are there instead.
We find out what your customers really ask AI about what you sell, in your city, nationwide or abroad.
Fewer adjectives, more facts. We reorganise your website so that each page answers one specific question and answers it well.
We make it clear who you are, what you do and where. It sounds minor, but it is the most common fault when an assistant describes a company badly.
AI recommends whoever it sees recommended. We aim to get you into the articles, lists and publications it uses as references in your sector.
Month by month we track which answers you appear in, which links cite you and what visits and inquiries arrive from AI.
Try it yourself. Ask ChatGPT about a maths tutor in Windsor and it will give you a handful of names. The same happens with a moving company in Windsor. If you are not on that short list, you are not in the running.
Illustrative simulation. AI answers change every time a question is asked and nobody can guarantee a specific recommendation.
We put your customer's questions to each assistant and save the answers.
We work out why it recommends others: what their websites have and where they are mentioned. Out comes a task list, in order.
We prepare the pages AI needs in order to talk about you and work on your presence in the places it consults.
AI answers change often. We keep watch and react when your brand moves up or down.
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Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamThink of it as SEO for answers instead of lists. A search engine shows a page of links and lets you choose. An AI assistant writes a reply and mentions a handful of companies in it. Generative engine optimization, GEO for short, is the work of getting your company into that reply.
SEO works on your visibility in Google's list of results. GEO works on getting AI to name you in its answers. They share a foundation, which is a fast, clear website that other sites trust, so they complement each other and we usually work on both together.
It depends on the assistant. Those that read the web at the moment of answering pick up changes soon, sometimes in a few weeks. Those that answer from memory need a new version of the model. That is why we work on both routes at once.
We track four as standard: ChatGPT, Gemini, Perplexity and Google's AI answers. They do not all work the same way, so we test each one separately and never assume one result applies to the others. Copilot or any other assistant can be added if your customers use it.
Usually not. We work on the website you have: we improve the copy, add frequently asked questions and structured data. If something bigger were needed, such as a redesign, we would explain why before doing anything. Web design is handled by the same team.
Yes. Visits that come from ChatGPT, Perplexity or Gemini can be separated out in your website analytics. We show them to you each month alongside the mentions, so you can see whether being named is turning into visits and inquiries.
The audit takes your sector, a list of questions a customer would ask and four AI engines. You get back a plain document showing where you appear today and what to do first. We usually reply within 24 hours.
GEO auditNo obligation
RequestWe will get back to you as soon as possible.