AI search work in Thunder Bay with results you can count
There are no rankings as there are in Google, but there are numbers: answers you appear in, links to your website and visits that arrive from AI.
More than 200 clients trust us.
GEO (generative engine optimization) means making sure AI assistants know your company well enough to recommend it. If ChatGPT never names you, the person asking never hears of you. We help businesses in Thunder Bay appear in answers from ChatGPT, Gemini, Perplexity and Google.
Featured in the Spanish press













And so on, past 200 clients.
There are no rankings as there are in Google, but there are numbers: answers you appear in, links to your website and visits that arrive from AI.
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routes need looking after: what AI reads live and what it already knows about your brand.
How AI answers
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things we note for every answer: whether you appear, in what position and with which source.
What we measure
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review a month of every question we track, with before and after screenshots.
Follow-up
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places where we measure your brand: ChatGPT, Gemini, Perplexity and the AI answers in Google.
Where your customers ask
ChatGPTGeminiPerplexityGoogle AI
Thunder BayCanadaWorldwide
Thunder Bay is home to around 110,000 people. It is part of Ontario. There are 26 cities in Ontario with their own page here.
In a smaller city hardly anyone has worked on their presence in AI answers yet. The first company in each sector to do it often keeps the recommendation. We work from Murcia, in Spain, usually 6 hours ahead of Thunder Bay. Meetings are by video call and in English. Nearby, we also cover Winnipeg, Greater Sudbury and Windsor.
Population figures: GeoNames.
How people ask AI in Thunder Bay
People ask AI about symptoms before they ask about clinics. If your pages answer those questions under a named, registered practitioner, you have a better chance of being the clinic it names in Thunder Bay.
With the car broken down, people ask in a hurry. If AI finds your services, opening hours and reviews neatly laid out, it is more likely to include you in the answer.
More and more visitors ask AI to plan where to eat. What it says comes from reviews, guides and local press, and that is where you need to appear.
Most of this work happens outside the chat window. An assistant builds its answer from web pages, reviews, listings and press, so we look at what it finds about you in each of those and fix what is missing or wrong.
Dozens of real questions from your sector, put to each engine. The result is a table showing where you appear and, where you do not, which competitors are there instead.
We collect the doubts your customer settles before buying: prices, comparisons, who to go to. Those are the questions you want to appear in.
We create the pages that are missing: guide prices, comparisons, frequently asked questions. That is the material answers are made from.
We make it clear who you are, what you do and where. It sounds minor, but it is the most common fault when an assistant describes a company badly.
We look at which pages each assistant cites when it answers about your sector and work to get your company onto them.
We repeat the same questions every month and compare. That way you see, with screenshots, which answers you have won and which are still pending.
Try it yourself. Ask ChatGPT about a physiotherapist in Thunder Bay and it will give you a handful of names. The same happens with a car repair shop in Thunder Bay. If you are not on that short list, you are not in the running.
Illustrative simulation. AI answers change every time a question is asked and nobody can guarantee a specific recommendation.
We ask each engine about your sector and your brand to find out where we are starting from.
We compare what AI says with your website and with the sources it cites. You get it in writing: what is missing and where to begin.
Content, structured data and media mentions, month by month, with tasks you know about in advance.
AI answers change often. We keep watch and react when your brand moves up or down.
5.0
34 Google reviews
“Friendly, effective and quick to sort things out. 100% recommended.”
“Without a doubt the best marketing decision I have made.”
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamIt is what you do so that AI talks about your company. When someone asks ChatGPT, Gemini or Perplexity about a product or a service, the answer names a few brands and leaves the rest out. GEO is the work of making yours one of the few that get named.
No, and be wary of anyone who promises it. The same question asked twice can give different answers, and no engine sells that spot. What we can do is show you, month by month, how many answers you appear in and which ones we have gained.
Yes, and it is where competition is still lightest. AI answers questions about local businesses every day and takes its facts from business profiles, reviews and local media. If yours are up to date, a good part of the work is already done.
We track four as standard: ChatGPT, Gemini, Perplexity and Google's AI answers. They do not all work the same way, so we test each one separately and never assume one result applies to the others. Copilot or any other assistant can be added if your customers use it.
By asking it. We prepare a list of questions from your sector, put them to each engine several times and save the answers. That shows us what repeats and what was a one-off. The same list is run again every month, so the comparison is fair.
It is not compulsory, but it shows. If your website does not appear in search engines, assistants that read the web live have a hard time finding you. A site with sound SEO gives GEO something to build on, and we handle both in the same team.
Tell us what you do and we will ask ChatGPT, Gemini, Perplexity and Google about you. We send you the answers and what we would do to improve them.
GEO auditNo obligation
RequestWe will get back to you as soon as possible.