Audit

GEO agency in Ballarat

More than 200 clients trust us.

GEO (generative engine optimisation) means making sure AI assistants know your company well enough to recommend it. If ChatGPT never names you, the person asking never hears of you. We help businesses in Ballarat appear in answers from ChatGPT, Gemini, Perplexity and Google.

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  • Reviewed by hand

Featured in the Spanish press

  • Cadena SER
  • COPE
  • El Español
  • La Opinión de Murcia
  • La 7 Televisión Región de Murcia
  • Murcia Plaza
  • Murcia Diario
  • Murcia.com
  • Murcia Economía
  • Élite Murcia
  • Madridiario
  • El Periódico de Ceuta
200+
companies have already worked with Vértigo
4
AI engines where we work on your brand: ChatGPT, Gemini, Perplexity and Google
24h
is our usual time to get back to you
34
client reviews on Google, averaging five stars

Companies that trust Vértigo

  • PcComponentes
  • Locking
  • Destaco.es
  • PentestingTeam
  • Legitec
  • Mudanzas Grupo Unión

More than 200 companies have handed us their marketing so far.

What we measure when we do GEO in Ballarat

We ask the same questions every month and write down, for each answer, if your company is in it, how high up and which source is cited.

2

ways an assistant can answer: by searching the web at that moment or from what it learned months ago. We work on both.

How AI answers

3

checks on each question: does it name you, who does it put first and where does it get that from.

What we measure

1

monthly report with the saved answers, so you can see with your own eyes what has changed.

Follow-up

4

places where we measure your brand: ChatGPT, Gemini, Perplexity and the AI answers in Google.

Where your customers ask

ChatGPTGeminiPerplexityGoogle AI

BallaratAustraliaWorldwide

GEO for businesses in Ballarat

Around 110,000 people live in Ballarat. It is in Victoria. There are 4 cities in Victoria with their own page here.

When AI cannot find details about a local business, it recommends one from elsewhere. A few clear pages, a well-kept business profile and recent reviews change that answer. We work from Murcia, in Spain, 8 to 10 hours behind Ballarat. Meetings are by video call and in English. Nearby, we also cover Geelong, Bendigo and Melbourne.

Population
About 110,000
State or territory
Victoria
Time difference with our office
Murcia is 8 to 10 hours behind
Distance to our office
17,000 km (10,600 miles)

Population figures: GeoNames.

Map of the area where we do AI search optimisation for businesses in Ballarat
Ballarat

GEO, sector by sector

  • Dental practices

    When someone asks ChatGPT for a dentist they can trust in Ballarat, the answer comes from reviews, health directories and your own website. We put all three in order.

  • Accountancy firms

    AI answers tax questions every day and needs sources it can rely on. A firm that explains each step well can be one of the sources it cites.

  • Architecture firms

    People about to build ask AI about timings, permits and firms. Your projects explained with facts are the best source you can give it.

Everything we do for your GEO in Ballarat

GEO starts with knowing what AI says about you today. Before we touch anything, we ask each engine about your sector and check whether it names you, who it recommends and where it gets its information.

  1. 01

    AI visibility audit

    Dozens of real questions from your sector, put to each engine. The result is a table showing where you appear and, where you do not, which competitors are there instead.

  2. 02

    Question research

    People do not write to AI the way they type into Google. They use long sentences with context, and you need to know which ones your customers use.

  3. 03

    Content AI can cite

    Fewer adjectives, more facts. We reorganise your website so that each page answers one specific question and answers it well.

  4. 04

    Structured data and brand

    We make it clear who you are, what you do and where. It sounds minor, but it is the most common fault when an assistant describes a company badly.

  5. 05

    Mentions in the sources AI consults

    We work to get your brand talked about in the media, comparison articles and directories that engines draw their recommendations from.

  6. 06

    Tracking mentions and citations

    We repeat the same questions every month and compare. That way you see, with screenshots, which answers you have won and which are still pending.

How a company gets into the AI answer

Someone asking about a dentist in Ballarat or an accountant for small businesses in Ballarat does not get pages of results. They get a short reply with a few company names in it. The simulation here follows one company from absent to first recommendation.

  1. We see which answers your brand is missing from.
  2. We publish the content AI needs in order to name you.
  3. We correct what the engines have wrong about you.
  4. We add mentions in reliable sources.

Illustrative simulation. AI answers change every time a question is asked and nobody can guarantee a specific recommendation.

From the first analysis to the first mention

  1. 01

    We listen to AI

    We ask each engine about your sector and your brand to find out where we are starting from.

  2. 02

    Work plan

    We decide with you which questions to go after first and what has to change on the website to win them.

  3. 03

    Content and sources

    We prepare the pages AI needs in order to talk about you and work on your presence in the places it consults.

  4. 04

    We ask again

    Every month we put the same questions to each engine and compare. What works gets more time and what does not gets changed.

Reviews from our clients on Google

5.0

34 Google reviews

“Friendly, effective and quick to sort things out. 100% recommended.”
Marta G. · Google review, translated from Spanish
“Without a doubt the best marketing decision I have made.”
Imelda · Google review, translated from Spanish
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
NP · Google review, translated from Spanish

GEO and AI SEO in Ballarat: questions we get

Can't find your question? Write to us and we'll reply within 24 hours.

Talk to the team
What is GEO, or generative engine optimisation?

Think of it as SEO for answers instead of lists. A search engine shows a page of links and lets you choose. An AI assistant writes a reply and mentions a handful of companies in it. Generative engine optimisation, GEO for short, is the work of getting your company into that reply.

How long does GEO take to show results?

Engines that search the web live, such as Perplexity or the AI results in Google, can reflect changes within weeks. Models that answer from what they learned in training take longer. In the audit we give you a realistic estimate for your case.

Do you guarantee that ChatGPT will recommend my company?

No, and be wary of anyone who promises it. The same question asked twice can give different answers, and no engine sells that spot. What we can do is show you, month by month, how many answers you appear in and which ones we have gained.

Do I need to change my website to do GEO?

Usually not. We work on the website you have: we improve the copy, add frequently asked questions and structured data. If something bigger were needed, such as a redesign, we would explain why before doing anything. Web design is handled by the same team.

Can visits from AI be measured?

For the most part, yes. When AI links to your website and someone clicks, the source is recorded. What leaves no trace is the person who reads the answer and looks you up by name afterwards, which is why we also watch searches for your brand.

Is GEO the same as AI SEO or AEO?

They overlap almost completely. Different agencies and tools use GEO, AEO, LLM optimisation or AI SEO for the same job, which is getting a company named in AI answers. If you are comparing proposals, look at what each one measures and delivers, since the label tells you little.

Ask for your AI visibility audit

In the audit you see, with screenshots, whether AI names you, who it recommends in your place and where it gets its information. There is no obligation.

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