What changes with a custom website in Madison
Design can be measured. Before and after launch we compare how many people write to you, how many buy and how long the site takes to load.
More than 200 clients trust us.
Your website is the first thing a customer in Madison sees before they call. We design it to order, add movement where it helps explain what you do, and sort out the SEO from the start.
Featured in the Spanish press













And more than 200 clients who have already trusted Vértigo.
Design can be measured. Before and after launch we compare how many people write to you, how many buy and how long the site takes to load.
2
designs per page, one for desktop and one for mobile. We do not build what you have not seen.
Design
3
numbers we check at launch: load speed, inquiries and sales.
What we measure
4
steps from start to finish: structure, design, development and launch, with your approval at each one.
Process
0
recycled designs. We start each website from a blank page.
Built to order
Custom designAnimation3DOnline stores
MadisonUSAWorldwide
With 285,300 residents in the 2024 Census Bureau estimates, Madison is the second largest city in Wisconsin. Nationally it ranks 74th among US cities by population. We have pages for 3 cities in Wisconsin.
A mid-sized city has enough competition to make a poor website costly, and not so much that a good one gets lost. A quick, clear site with real photos of your work goes a long way. Vértigo is based in Murcia, Spain, usually 7 hours ahead of Madison. We work with clients abroad by video call, in English. If your business is in Rockford, Milwaukee or Elgin, there is a page like this one for each.
Source: US Census Bureau, 2024 population estimates.
Web design, one sector at a time
A savings calculator, installations done in the area and a form that asks only for what is needed. That is how more survey requests come in.
A quote in one minute, with size, floor and date. The easier it is to ask, the more moves you book.
Full-screen photography, few words and projects that are a pleasure to browse. In architecture the website is the first building the client sees.
These are the six parts of a web project as we run it. One team handles all of them, so the person designing your pages talks every day to the person coding them and the person doing the SEO.
We put the pages in order, and what each one says, so that visitors find what they came for in two steps and know what to do next.
Every screen is designed for your brand: typeface, color, photography and rhythm. You see it and correct it before a single line is coded.
When the project calls for it we add 3D and careful transitions. When it does not, we keep things sober. What suits your customer decides.
We code the site to load quickly on any phone, to be accessible and not to depend on twenty plugins that one day stop working.
The site is born with the structure, the copy and the technical side that Google and AI assistants need to understand it. That way it does not have to be rebuilt a year later.
If you sell online, we build the whole shop. If you do not, you get a content panel to update the site yourself whenever you like.
This is an example of what changes with a design of your own. The content is the same: an architecture studio and its work. What differs is how it is shown.
Illustrative simulation with stock photographs. Every project has its own design, figures and timings.
We review your current website, if you have one, and agree on what the new one has to achieve.
We design the home page and the main pages for desktop and mobile. You comment and we correct.
We code it, load the texts and images and test it on real phones before showing it to you.
We put it on your domain, show you how to use the panel and measure the first results.
5.0
34 Google reviews
“Friendly, effective and quick to sort things out. 100% recommended.”
“Without a doubt the best marketing decision I have made.”
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamIt depends on what the site has to do. A corporate website with a handful of pages does not cost the same as an online store with hundreds of products or a site with 3D. After a first conversation we send you a fixed-price quote, with nothing added later.
It depends on the size. Corporate sites tend to take a few weeks from the first call to launch, and shops take more because of the catalog and the checkout. We agree a schedule with you before starting and tell you at once if anything moves.
Yes. The website comes with a content panel so that you can change whatever you need without knowing how to code. On handover day we go through it with you on a video call and leave you ready to update the site on your own.
Yes. SEO is taken into account from the first sketch: which pages are needed, what they are called and how quickly they load. Doing it properly at the beginning costs less than correcting it afterwards, and the same team that designs the site handles the SEO.
Yes. We show you every screen fully designed and correct it with you. Only when you give the go-ahead do we move on to development. Changing a design is quick and changing a finished website is slow, so this is where the discussion belongs.
Yes, if you want us to. The same team does SEO, GEO for AI search, paid search and custom software, so the people who built the site can keep working on it. It is a separate service with its own quote, a monthly report and a team you can write to in between.
Tell us what your business does and what you expect from the website. We usually reply within 24 hours with the next steps and, once we have spoken, with a fixed-price quote.
Your new websiteNo obligation
RequestWe will get back to you as soon as possible.