How we measure SEO work in Boston
A report does not pay the bills. What counts is that inquiries and orders go up.
More than 200 clients have worked with us.
If your business is missing from the first page of Google, most people will never know it exists. We work on your rankings in Boston one step at a time, and in other countries too if you sell abroad.
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They are among the more than 200 clients the agency has worked with.
A report does not pay the bills. What counts is that inquiries and orders go up.
4
numbers in every report: visits from Google, positions, inquiries and sales.
What we measure
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lines of work that we share out month by month, according to what is holding your site back at the time.
The work
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monthly report you can read without knowing SEO, and you can write to us between one and the next.
Follow-up
3
ways to plan SEO, depending on where you sell: in your city, nationwide or abroad.
Sized to your market
Local SEONational SEOInternational SEO
BostonUSAWorldwide
Home to 673,458 people on the 2024 Census Bureau estimates, Boston is the largest city in Massachusetts. That puts it 23rd in the national ranking of cities. We have pages for 9 cities in Massachusetts.
A big city means more searches and more competitors going after the same ones. We split the work by area and by service, so each page has a realistic chance of ranking. Vértigo is based in Murcia, Spain, usually 6 hours ahead of Boston. We work with clients abroad by video call, in English. We offer the same in Cambridge, Quincy and Lynn.
Source: US Census Bureau, 2024 population estimates.
SEO by sector
Enrolments bunch into a few weeks of the year. The page for each course has to be ranking in Boston before the school year starts, not after.
A veterinary emergency is searched from a phone and the first result gets the call. We look after the profile, the opening hours and the phone number so that first result is you.
Every booking that comes through your own site is a commission a portal does not take. We rank the hotel for its name, its area and the plans people search for in Boston.
SEO agency also in
Cambridge Quincy Lynn Brockton Lowell Worcester Providence Manchester
No two projects are alike. A law firm, an online store and a clinic need different things, so the first job is getting to know your business and your customer.
We look at your site the way Google sees it: how fast it loads, which pages it can read and which errors are wasting its time.
We find out which words people use to look for you, how often, and who shows up in your place today. That tells us what is worth going after.
One page per service and per important question, well written and with your own facts. It is what Google rewards and what convinces the customer.
To Google, a link is a recommendation. We go after the ones with weight: press, trade associations and websites in your field.
We fit the work to where your customers are: in your neighborhood, across the country or in other languages and markets.
We follow rankings, visits, calls and sales, and explain them without jargon. If something is not working, we change it.
Hardly anyone goes past the first page. It makes no difference if the search is "math tutor boston", "buy gaming laptop" or "luggage storage new york": people call or buy from whoever is at the top.
Illustrative simulation. Every project moves at its own pace and nobody can guarantee a specific position on Google.
Before proposing anything we want to know your company, your numbers and what you have already tried.
We look for what is slowing your site down and where there is room to grow. You get it in writing.
Technical fixes, content and links, in order of impact and with no filler tasks.
We track rankings, traffic and results, and adjust the strategy with data.
5.0
34 Google reviews
“Friendly, effective and quick to sort things out. 100% recommended.”
“Without a doubt the best marketing decision I have made.”
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamThere is no single price. A neighborhood business and an online store that sells nationwide need very different amounts of work. Once we have reviewed your website we send you a fixed quote and you decide. Any figure given before seeing the site would be a guess.
The first changes tend to appear after a few months, and from there the growth builds on itself. A lot depends on the state of the site and on how hard your competitors are pushing, so we prefer to give you a time frame once we have seen it.
We do all three. A business that sells in one city, a brand that sells across a whole country and a company with its site in several languages all get the same method. Only the scale changes. In the audit we tell you which scale makes sense for you.
No. Rankings move for reasons outside any agency's control, from algorithm updates to what your competitors do. An honest agency promises the work, not the position. We agree targets with you, report on them every month and explain what we will change when a search does not move.
Everything is done remotely and in English. We agree a meeting slot that works across the time difference, share the data with you and send a monthly report. SEO happens on your website and on Google, so the work does not depend on us being in the same city as you.
Not much. A first conversation to get to know the business, and the logins for the website. If analytics and Google Search Console are not set up, we install them. After that, the main thing we ask is that you answer our questions about your products and customers.
We analyze your website, your rankings and your competitors, at local, national or international level. You receive a report with the priority actions for your brand.
SEO auditNo obligation
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