Audit

GEO agency in Washington, DC

More than 200 clients trust us.

GEO (generative engine optimization) means making sure AI assistants know your company well enough to recommend it. If ChatGPT never names you, the person asking never hears of you. We help businesses in Washington, DC appear in answers from ChatGPT, Gemini, Perplexity and Google.

  • Nothing to sign
  • We answer within a day
  • Someone on the team looks at it

Featured in the Spanish press

  • Cadena SER
  • COPE
  • El Español
  • La Opinión de Murcia
  • La 7 Televisión Región de Murcia
  • Murcia Plaza
  • Murcia Diario
  • Murcia.com
  • Murcia Economía
  • Élite Murcia
  • Madridiario
  • El Periódico de Ceuta
200+
companies have already worked with Vértigo
4
places your customers ask: ChatGPT, Gemini, Perplexity and Google
24h
is our usual time to get back to you
34
reviews on Google and a 5.0 average

Companies that trust Vértigo

  • PcComponentes
  • Locking
  • Destaco.es
  • PentestingTeam
  • Legitec
  • Mudanzas Grupo Unión

They are among the more than 200 clients the agency has worked with.

GEO for businesses in Washington, DC: how we count progress

Here the result can be counted: how many times AI names your brand and how high up in the answer.

2

routes need looking after: what AI reads live and what it already knows about your brand.

How AI answers

3

checks on each question: does it name you, who does it put first and where does it get that from.

What we measure

1

time a month we repeat the same questions in each engine and compare them with the month before.

Follow-up

4

assistants we check every month: ChatGPT, Gemini, Perplexity and Google AI.

Where your customers ask

ChatGPTGeminiPerplexityGoogle AI

Washington, DCUSAWorldwide

How we work on GEO in Washington, DC

Around 700,000 people live in Washington, DC. It is the 20th largest city in the United States.

A large city produces a lot of written material about its businesses, from reviews to rankings and news. AI reads it, so the work is getting your company onto those pages and described correctly. We work from Murcia, in Spain, usually 6 hours ahead of Washington, DC. Meetings are by video call and in English. The same service is available in Alexandria, Baltimore and Richmond.

Population
702,250
Country
USA
Rank among US cities
20th
Time difference with our office
Murcia is usually 6 hours ahead
Distance to our office
6,400 km (4,000 miles)

Source: US Census Bureau, 2024 population estimates.

GEO agency in Washington, DC: map with the area marked
Washington, DC

What we do, depending on your sector

  • Law firms

    Many people describe their case to an AI assistant before they call a firm. If your site explains each practice area clearly, you are easier to cite when the question is about Washington, DC.

  • Therapists

    Many people talk to AI first. Whether your practice appears when it suggests professional help depends on your profiles, your reviews and how you present yourself on your site.

  • Architecture firms

    People about to build ask AI about timings, permits and firms. Your projects explained with facts are the best source you can give it.

How we work on AI search optimization in Washington, DC

GEO starts with knowing what AI says about you today. Before we touch anything, we ask each engine about your sector and check whether it names you, who it recommends and where it gets its information.

  1. 01

    AI visibility audit

    We check what each assistant knows about your company and whether what it says is correct. Sometimes it does name you, but describes you badly or with old details.

  2. 02

    Question research

    We find out what your customers really ask AI about what you sell, in your city, nationwide or abroad.

  3. 03

    Content AI can cite

    AI cites what it can summarize without getting it wrong. We turn your pages into direct answers, with your own figures and the name of whoever stands behind them.

  4. 04

    Structured data and brand

    Name, address, services and opening hours, the same everywhere. If every site says something different, AI hesitates and names someone else.

  5. 05

    Mentions in the sources AI consults

    We work to get your brand talked about in the media, comparison articles and directories that engines draw their recommendations from.

  6. 06

    Tracking mentions and citations

    We repeat the same questions every month and compare. That way you see, with screenshots, which answers you have won and which are still pending.

How a company gets into the AI answer

Someone asking about an employment lawyer in Washington, DC or a therapist in Washington, DC does not get pages of results. They get a short reply with a few company names in it. The simulation here follows one company from absent to first recommendation.

  1. We see which answers your brand is missing from.
  2. We publish the content AI needs in order to name you.
  3. We correct what the engines have wrong about you.
  4. We add mentions in reliable sources.

Illustrative simulation. AI answers change every time a question is asked and nobody can guarantee a specific recommendation.

From the first analysis to the first mention

  1. 01

    Baseline

    We check what each engine says today about your company and about your competitors.

  2. 02

    Work plan

    We decide with you which questions to go after first and what has to change on the website to win them.

  3. 03

    Delivery

    Content, structured data and media mentions, month by month, with tasks you know about in advance.

  4. 04

    Report and adjust

    We review mentions, links and visits from AI, and decide the next step with you.

What our clients say on Google

5.0

34 Google reviews

“Friendly, effective and quick to sort things out. 100% recommended.”
Marta G. · Google review, translated from Spanish
“Without a doubt the best marketing decision I have made.”
Imelda · Google review, translated from Spanish
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
NP · Google review, translated from Spanish

Common questions about AI search optimization in Washington, DC

Can't find your question? Write to us and we'll reply within 24 hours.

Talk to the team
What is GEO, or generative engine optimization?

It is what you do so that AI talks about your company. When someone asks ChatGPT, Gemini or Perplexity about a product or a service, the answer names a few brands and leaves the rest out. GEO is the work of making yours one of the few that get named.

What is the difference between GEO and SEO?

With SEO you aim to appear near the top of the results page. With GEO you aim to be included in the answer an assistant writes. They are different jobs resting on the same things: a good website, good content and other people speaking well of you.

How long does GEO take to show results?

It depends on the assistant. Those that read the web at the moment of answering pick up changes soon, sometimes in a few weeks. Those that answer from memory need a new version of the model. That is why we work on both routes at once.

Does GEO work for a local business in Washington, DC?

It does. For local questions, assistants draw heavily on map listings, review sites and neighborhood press, all things a business in Washington, DC can improve. A national name is not required. Accurate details, recent reviews and pages that say plainly what you do and where are what count.

Which AI engines do you cover?

We track four as standard: ChatGPT, Gemini, Perplexity and Google's AI answers. They do not all work the same way, so we test each one separately and never assume one result applies to the others. Copilot or any other assistant can be added if your customers use it.

How do you know what AI says about my company?

By asking it. We prepare a list of questions from your sector, put them to each engine several times and save the answers. That shows us what repeats and what was a one-off. The same list is run again every month, so the comparison is fair.

Request an AI visibility audit for your brand

We analyze what AI says today about your company and your competitors, at local, national or international level. You receive a report with the actions for your brand in order of priority.

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