What we measure when we do GEO in Baltimore
There are no rankings as there are in Google, but there are numbers: answers you appear in, links to your website and visits that arrive from AI.
More than 200 clients trust us.
GEO, short for generative engine optimization, is the work of getting AI assistants to name your company in their answers. We do it for businesses in Baltimore, so that ChatGPT, Gemini, Perplexity and Google mention you when someone asks about what you sell.
Featured in the Spanish press













They are among the more than 200 clients the agency has worked with.
There are no rankings as there are in Google, but there are numbers: answers you appear in, links to your website and visits that arrive from AI.
2
ways an assistant can answer: by searching the web at that moment or from what it learned months ago. We work on both.
How AI answers
3
numbers sum up each month: answers you appear in, links to your site and visits that arrive from AI.
What we measure
1
time a month we repeat the same questions in each engine and compare them with the month before.
Follow-up
4
assistants we check every month: ChatGPT, Gemini, Perplexity and Google AI.
Where your customers ask
ChatGPTGeminiPerplexityGoogle AI
BaltimoreUSAWorldwide
Home to 568,271 people on the 2024 Census Bureau estimates, Baltimore is the largest city in Maryland. That puts it 27th in the national ranking of cities.
In a city this size AI has plenty of companies to choose from, and it names only a few in each answer. Getting into that group takes content of your own and mentions in the press. Our office is in Murcia, Spain, about 6,400 km (4,000 miles) away and usually 6 hours ahead of you. We meet by video call. We offer the same in Washington, DC, Alexandria and Philadelphia.
Source: US Census Bureau, 2024 population estimates.
GEO, sector by sector
Before asking for a quote, many people ask AI what a renovation costs and who to call. We publish your guide prices and your finished jobs so it has something to work with.
More and more visitors ask AI to plan where to eat. What it says comes from reviews, guides and local press, and that is where you need to appear.
People about to build ask AI about timings, permits and firms. Your projects explained with facts are the best source you can give it.
AI SEO in other places
Washington, DC Alexandria Philadelphia Allentown Richmond Hampton Elizabeth Newport News
Each assistant finds its information in a different way. Some search the web live as they answer and others reply from what they learned in training, months ago. Knowing which one your customer uses changes the plan.
We check what each assistant knows about your company and whether what it says is correct. Sometimes it does name you, but describes you badly or with old details.
We list the questions that end in a company recommendation and order them by how close they are to a purchase.
We create the pages that are missing: guide prices, comparisons, frequently asked questions. That is the material answers are made from.
We make it clear who you are, what you do and where. It sounds minor, but it is the most common fault when an assistant describes a company badly.
We look at which pages each assistant cites when it answers about your sector and work to get your company onto them.
Month by month we track which answers you appear in, which links cite you and what visits and inquiries arrive from AI.
A page of Google results lists around ten sites. An AI answer has room for a handful of companies. That holds for a question about a kitchen renovation company in Baltimore and for one about a restaurant in Baltimore.
Illustrative simulation. AI answers change every time a question is asked and nobody can guarantee a specific recommendation.
We put your customer's questions to each assistant and save the answers.
We decide with you which questions to go after first and what has to change on the website to win them.
We rewrite pages, put your brand data in order and seek mentions in reliable sources. Whatever carries most weight goes first.
Every month we put the same questions to each engine and compare. What works gets more time and what does not gets changed.
5.0
34 Google reviews
“Friendly, effective and quick to sort things out. 100% recommended.”
“Without a doubt the best marketing decision I have made.”
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamIt depends on your starting point and on how much competition your sector has. We do the visibility audit first, which tells us how much work there is, and then send you a quote based on it. It does not commit you to anything.
Engines that search the web live, such as Perplexity or the AI results in Google, can reflect changes within weeks. Models that answer from what they learned in training take longer. In the audit we give you a realistic estimate for your case.
It does. For local questions, assistants draw heavily on map listings, review sites and neighborhood press, all things a business in Baltimore can improve. A national name is not required. Accurate details, recent reviews and pages that say plainly what you do and where are what count.
We track four as standard: ChatGPT, Gemini, Perplexity and Google's AI answers. They do not all work the same way, so we test each one separately and never assume one result applies to the others. Copilot or any other assistant can be added if your customers use it.
You rarely have to rebuild it. The usual work is rewriting some pages, adding the ones that are missing and marking up your data properly. We only propose a new website when the current one is hard for search engines and AI crawlers to read.
It is not compulsory, but it shows. If your website does not appear in search engines, assistants that read the web live have a hard time finding you. A site with sound SEO gives GEO something to build on, and we handle both in the same team.
Leave us your website and we will tell you what AI knows about your brand, what it is missing and where we would start.
GEO auditNo obligation
RequestWe will get back to you as soon as possible.