How we measure SEO work in Worcester
Rankings matter when they bring customers. So we follow the whole path, from the search to the sale.
More than 200 clients have worked with us.
If your business is missing from the first page of Google, most people will never know it exists. We work on your rankings in Worcester one step at a time, and in other countries too if you sell abroad.
Featured in the Spanish press













More than 200 companies have handed us their marketing so far.
Rankings matter when they bring customers. So we follow the whole path, from the search to the sale.
4
things we track from start to finish, from the search to the order or the phone call.
What we measure
6
areas in every project: technical, keywords, content, links, geographic scope and measurement.
The work
1
report a month, short and free of jargon, with what was done, what changed and what comes next.
Follow-up
3
levels we work at: local, national and international. Yours depends on who you sell to.
Sized to your market
Local SEONational SEOInternational SEO
WorcesterUKWorldwide
Around 100,000 people live in Worcester. It is part of England. There are 81 cities in England with their own page here.
In a smaller city there is less competition on Google, so orderly work shows sooner. It is also worth ranking for searches in the nearest big city and the places around it. Murcia, where our office is, lies about 1,600 km (1,000 miles) away, one hour ahead of Worcester. We arrange calls at a time that suits you. Nearby, we also cover Cheltenham, Dudley and Gloucester.
Population figures: GeoNames.
What we do in your sector
Renovation work is chosen on photos and reviews. We rank one page per type of job (kitchens, bathrooms, whole homes) and per area of Worcester, each with finished projects.
A repair shop lives off the map: "mechanic near me", "oil change", "brake repair". We work on the profile, the reviews and a page per service so you show up in Worcester.
Every booking that comes through your own site is a commission a portal does not take. We rank the hotel for its name, its area and the plans people search for in Worcester.
SEO in other locations
Cheltenham Dudley Gloucester Solihull Birmingham West Bromwich Wolverhampton Walsall
No two projects are alike. A law firm, an online shop and a clinic need different things, so the first job is getting to know your business and your customer.
We go through your website in depth to find what is holding it back: speed, indexing, structure and errors.
Every sector has its own vocabulary, and it is rarely the one the company uses. We look for the words the buyer uses.
We rewrite and extend the important pages so they answer what people ask, in your own voice and without padding.
To Google, a link is a recommendation. We go after the ones with weight: press, trade associations and websites in your field.
We fit the work to where your customers are: in your neighbourhood, across the country or in other languages and markets.
We follow rankings, visits, calls and sales, and explain them without jargon. If something is not working, we change it.
Think of the last time you typed something like "kitchen renovation worcester" into Google. You probably clicked one of the first results and never saw the rest. A search for "car repair worcester" goes the same way for your customers.
Illustrative simulation. Every project moves at its own pace and nobody can guarantee a specific position on Google.
An hour for you to walk us through the business: what you sell, who buys from you and who you compete with.
With the audit in hand, we agree with you what gets done first and what results are reasonable to expect.
We make the changes to your site, publish the new content and earn the first links.
We compare against the starting point and tell you, with numbers, what has changed.
5.0
34 Google reviews
“Friendly, effective and quick to sort things out. 100% recommended.”
“Without a doubt the best marketing decision I have made.”
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamWe quote after a first review, never before. The price follows the work: how many pages need attention, how strong your competitors are and how far you want to reach. You get the figure in writing, with what it covers each month, and no obligation to go ahead.
Yes, all of them. Which one you need depends on where your customers are. A clinic lives off its map listing, an online shop off its category pages and an exporter off a separate version of the site for each market. Many projects mix two of the three.
SEO is about ranking in a search engine. GEO, short for generative engine optimisation, is about being named in the answer an AI assistant writes. One gives you a position in a list and the other a mention in a paragraph. We do both, and nobody can guarantee either.
Not much. A first conversation to get to know the business, and the logins for the website. If analytics and Google Search Console are not set up, we install them. After that, the main thing we ask is that you answer our questions about your products and customers.
Yes. In an online shop every category and every product is a way in from Google. Putting them in a sensible order, writing descriptions of your own and making the pages load quickly is what moves the most sales. We also check that duplicate and out-of-stock pages are not getting in the way.
A growing number of people ask ChatGPT or Gemini before they search on Google. That is why we work on SEO and GEO together: a clear, fast website with authority is the base for showing up in both. Nobody can promise that an assistant will recommend you, but the groundwork is known.
Leave us your web address and we will tell you, with no obligation, what is holding the site back and where we would start.
SEO auditNo obligation
RequestWe will get back to you as soon as possible.