Audit

SEO agency in London

More than 200 clients have worked with us.

If your business is missing from the first page of Google, most people will never know it exists. We work on your rankings in London one step at a time, and in other countries too if you sell abroad.

  • Nothing to sign
  • We answer within a day
  • Someone on the team looks at it

Featured in the Spanish press

  • Cadena SER
  • COPE
  • El Español
  • La Opinión de Murcia
  • La 7 Televisión Región de Murcia
  • Murcia Plaza
  • Murcia Diario
  • Murcia.com
  • Murcia Economía
  • Élite Murcia
  • Madridiario
  • El Periódico de Ceuta
+200
clients have trusted our team
+20
Spanish media outlets and agency rankings have covered our work
24 h
is how long we usually take to answer your request
5
services under one roof, from SEO to custom software

Some of our clients

  • PcComponentes
  • Locking
  • Destaco.es
  • PentestingTeam
  • Legitec
  • Mudanzas Grupo Unión

They are among the more than 200 clients the agency has worked with.

What SEO in London should be judged on

A report does not pay the bills. What counts is that enquiries and orders go up.

4

figures we follow each month: how many people arrive, where you rank, who gets in touch and what you sell.

What we measure

6

areas in every project: technical, keywords, content, links, geographic scope and measurement.

The work

1

report a month, short and free of jargon, with what was done, what changed and what comes next.

Follow-up

3

levels we work at: local, national and international. Yours depends on who you sell to.

Sized to your market

Local SEONational SEOInternational SEO

LondonUKWorldwide

SEO for businesses in London

The population of London is about 9,000,000. It is part of England. There are 81 cities in England with their own page here.

In a large city you are up against national chains, directories and firms that have invested in SEO for years. It pays to choose your searches carefully and begin with the ones you can win. Our office is in Murcia, Spain, about 1,500 km (900 miles) away and one hour ahead of you. We meet by video call. The same service is available in Watford, Slough and Woking.

Population
About 9,000,000
Nation
England
Time difference with our office
Murcia is one hour ahead
Distance to our office
1,500 km (900 miles)

Population figures: GeoNames.

Map of the area an SEO campaign covers for a business in London
London

How people search in London

  • Real estate agencies

    The big portals own "homes for sale", but owners who want to sell search for an agency in London or ask what their home is worth. That is where a local agency can win.

  • Solar panel installers

    Someone looking for solar panels compares three or four quotes. To be one of them you have to rank near the top in London and explain savings, timings and grants well.

  • Architecture firms

    A firm is found through what it builds: "passive house", "loft conversion", "architect for a renovation in London". Each type of project deserves its own page.

SEO in places near London

Watford Slough Woking Basildon Crawley High Wycombe Luton Chelmsford

SEO agency in the UK

What our SEO service in London includes

A plan copied from another company rarely fits. We write yours after a conversation about who your best customers are and which searches already bring them in.

  1. 01

    Technical audit

    We go through your website in depth to find what is holding it back: speed, indexing, structure and errors.

  2. 02

    Keyword research

    We find out which words people use to look for you, how often, and who shows up in your place today. That tells us what is worth going after.

  3. 03

    Content that ranks

    One page per service and per important question, well written and with your own facts. It is what Google rewards and what convinces the customer.

  4. 04

    Link building

    Links from newspapers, blogs and directories that carry weight in your sector, chosen one by one. No packages of a thousand links.

  5. 05

    Local, national and international SEO

    The same method at three scales. For a neighbourhood business the map rules. For an online shop, the category pages. For an exporter, each language.

  6. 06

    Measuring results

    We connect your site to the measurement tools so we know which searches bring customers and which only bring visits.

What moving up the results looks like

Hardly anyone goes past the first page. It makes no difference if the search is "real estate agency london", "buy gaming laptop" or "luggage storage london": people call or buy from whoever is at the top.

  1. We find the searches with potential for your business.
  2. We fix what is holding your website back.
  3. We improve the key pages and content.
  4. We build authority with quality links.

Illustrative simulation. Every project moves at its own pace and nobody can guarantee a specific position on Google.

Our SEO method, step by step

  1. 01

    We listen

    Before proposing anything we want to know your company, your numbers and what you have already tried.

  2. 02

    Status report

    We review your site alongside those of your competitors and tell you, in order of importance, what needs doing.

  3. 03

    Hands on

    We fix the technical side, improve the content and look for links. Whatever has the most impact goes first.

  4. 04

    Report and adjust

    We look at what worked, show it to you and decide the next step together.

Client reviews on Google

5.0

34 Google reviews

“Friendly, effective and quick to sort things out. 100% recommended.”
Marta G. · Google review, translated from Spanish
“Without a doubt the best marketing decision I have made.”
Imelda · Google review, translated from Spanish
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
NP · Google review, translated from Spanish

Other Vértigo services in London

GEO agency in London More and more customers ask AI before they search. We measure whether it recommends you and do what it takes to change the answer. Web design in London Websites and online shops designed from scratch for your brand, quick on a phone and ready for Google.

Frequently asked questions about SEO in London

Can't find your question? Write to us and we'll reply within 24 hours.

Talk to the team
How much does SEO cost in London?

It depends on how competitive your sector is, on the state of your website and on what you want to achieve. That is why we begin with an audit. It gives you a prioritised list of actions and a quote written for your case, with no obligation.

Do you do national and international SEO, or only local?

All three. Local SEO for businesses that sell in their own city, national SEO for brands and online shops that compete across a country, and international SEO with a version of the site per country and language, content adapted to each market and links from media there.

Do you guarantee the number one spot on Google?

No. Rankings move for reasons outside any agency's control, from algorithm updates to what your competitors do. An honest agency promises the work, not the position. We agree targets with you, report on them every month and explain what we will change when a search does not move.

Can you help my business rank on Google Maps?

Yes, that is part of local SEO. We optimise your Google Business Profile, your reviews and the local signals around your business, to give you the best chance of appearing when someone searches near you in London. Nobody can promise a position on the map, but we know what moves it.

What do you need from me to get started?

Not much. A first conversation to get to know the business, and the logins for the website. If analytics and Google Search Console are not set up, we install them. After that, the main thing we ask is that you answer our questions about your products and customers.

What about the searches people now make in AI assistants?

A growing number of people ask ChatGPT or Gemini before they search on Google. That is why we work on SEO and GEO together: a clear, fast website with authority is the base for showing up in both. Nobody can promise that an assistant will recommend you, but the groundwork is known.

Request an SEO audit of your website

Tell us which website you have and what you want to achieve. We review it, look at your competitors and send you a report with what we would do first.

  • We usually reply within 24 hours
  • Every request is reviewed by a person
  • No obligation
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