Audit

SEO agency in Luton

More than 200 clients have worked with us.

SEO for businesses in Luton that starts with understanding what you sell. We cover local, national and international search, so customers find you before they find a competitor.

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Featured in the Spanish press

  • Cadena SER
  • COPE
  • El Español
  • La Opinión de Murcia
  • La 7 Televisión Región de Murcia
  • Murcia Plaza
  • Murcia Diario
  • Murcia.com
  • Murcia Economía
  • Élite Murcia
  • Madridiario
  • El Periódico de Ceuta
+200
companies have already worked with Vértigo
+20
media outlets and rankings in Spain have featured Vértigo
24 h
is how long we usually take to answer your request
5
services from one team: SEO, GEO, web design, custom software and paid search

Who we work with

  • PcComponentes
  • Locking
  • Destaco.es
  • PentestingTeam
  • Legitec
  • Mudanzas Grupo Unión

They are among the more than 200 clients the agency has worked with.

How we measure SEO work in Luton

A good-looking report proves nothing. We judge SEO by traffic, rankings and sales.

4

numbers in every report: visits from Google, positions, enquiries and sales.

What we measure

6

kinds of task, from the technical audit to measurement, ordered by what matters most in your case.

The work

1

monthly report you can read without knowing SEO, and you can write to us between one and the next.

Follow-up

3

ways to plan SEO, depending on where you sell: in your city, nationwide or abroad.

Sized to your market

Local SEONational SEOInternational SEO

LutonUKWorldwide

Google and businesses in Luton

Luton is home to around 230,000 people. It is in England. There are 81 cities in England with their own page here.

In a mid-sized city the details decide who ranks: a complete Google Business Profile, a page for each service and reviews that actually get a reply. Murcia, where our office is, lies about 1,500 km (900 miles) away, one hour ahead of Luton. We arrange calls at a time that suits you. Nearby, we also cover Watford, Bedford and Milton Keynes.

Population
About 230,000
Nation
England
Time difference with our office
Murcia is one hour ahead
Distance to our office
1,500 km (900 miles)

Population figures: GeoNames.

SEO agency in Luton: map with Luton marked
Luton

Three examples of SEO in Luton

  • Dental practices

    People looking for a dentist in Luton usually book with one of the first three practices on the map. We work on the Google Business Profile, the reviews and a page for each treatment.

  • Law firms

    Hardly anyone searches for "lawyer" on its own. They search for "employment lawyer in Luton" or "unfair dismissal", so we build a page for each practice area and each problem.

  • Accountancy firms

    Tax questions are searched all year round: how to register, which form to file, what an accountant costs. Every well-written answer brings clients from Luton to your firm.

SEO in places near Luton

Watford Bedford Milton Keynes High Wycombe Slough London Cambridge Northampton

SEO agency in the UK

How we work on search engine optimisation in Luton

We start by listening. Once we know what you offer and how people look for it, we decide where to begin and what can wait.

  1. 01

    Technical audit

    A full check of the part nobody sees: loading speed, pages Google cannot find, broken links and structure.

  2. 02

    Keyword research

    Every sector has its own vocabulary, and it is rarely the one the company uses. We look for the words the buyer uses.

  3. 03

    Content that ranks

    One page per service and per important question, well written and with your own facts. It is what Google rewards and what convinces the customer.

  4. 04

    Link building

    To Google, a link is a recommendation. We go after the ones with weight: press, trade associations and websites in your field.

  5. 05

    Local, national and international SEO

    If you sell in Luton, we work on your Google Business Profile and the map results. If you sell nationwide, on structure and content. If you sell abroad, on a version for each market.

  6. 06

    Measuring results

    We connect your site to the measurement tools so we know which searches bring customers and which only bring visits.

What moving up the results looks like

Hardly anyone goes past the first page. It makes no difference if the search is "emergency dentist luton", "buy gaming laptop" or "luggage storage london": people call or buy from whoever is at the top.

  1. We check where you rank today and for which searches.
  2. We make the site fast and easy for Google to read.
  3. We publish the content that is missing.
  4. We add links that carry authority.

Illustrative simulation. Every project moves at its own pace and nobody can guarantee a specific position on Google.

Our SEO method, step by step

  1. 01

    First meeting

    An hour for you to walk us through the business: what you sell, who buys from you and who you compete with.

  2. 02

    Status report

    We review your site alongside those of your competitors and tell you, in order of importance, what needs doing.

  3. 03

    Doing the work

    Technical fixes, content and links, in order of impact and with no filler tasks.

  4. 04

    Report and adjust

    We look at what worked, show it to you and decide the next step together.

What our clients say on Google

5.0

34 Google reviews

“Friendly, effective and quick to sort things out. 100% recommended.”
Marta G. · Google review, translated from Spanish
“Without a doubt the best marketing decision I have made.”
Imelda · Google review, translated from Spanish
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
NP · Google review, translated from Spanish

We also do this in Luton

GEO agency in Luton AI search optimisation: we work so that ChatGPT, Gemini and Perplexity name your brand when people ask about your sector. Web design in Luton Custom sites, no templates, with motion where it helps explain what you do and SEO sorted from day one.

SEO in Luton: the questions we hear most

Can't find your question? Write to us and we'll reply within 24 hours.

Talk to the team
How much does SEO cost in Luton?

It depends on how competitive your sector is, on the state of your website and on what you want to achieve. That is why we begin with an audit. It gives you a prioritised list of actions and a quote written for your case, with no obligation.

Do you do national and international SEO, or only local?

Yes, all of them. Which one you need depends on where your customers are. A clinic lives off its map listing, an online shop off its category pages and an exporter off a separate version of the site for each market. Many projects mix two of the three.

Do you guarantee the number one spot on Google?

No, and be wary of anyone who promises it. Google decides the order and changes it often. We commit to the part that does depend on us: the work done each month, and showing you the results, good or bad, in a report you can understand.

Can you help my business rank on Google Maps?

Yes, that is part of local SEO. We optimise your Google Business Profile, your reviews and the local signals around your business, to give you the best chance of appearing when someone searches near you in Luton. Nobody can promise a position on the map, but we know what moves it.

What about the searches people now make in AI assistants?

We work on those too. We call it GEO, and the aim is for AI assistants to name your company in their answers. A good part of what is done for SEO counts there as well. Nobody controls what an assistant says, so we check it regularly and tell you what we find.

What happens if I stop doing SEO?

Nothing overnight. The pages, the content and the links stay, and so do most of your rankings for a while. But competitors keep working and Google keeps changing, so positions tend to drift down over the following months. The work already done remains on your website.

Request an SEO audit of your website

Leave us your web address and we will tell you, with no obligation, what is holding the site back and where we would start.

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