How we measure SEO work in London
Traffic on its own tells you little. We track which searches end in an inquiry or an order and put the effort there.
More than 200 clients have worked with us.
If your business is missing from the first page of Google, most people will never know it exists. We work on your rankings in London one step at a time, and in other countries too if you sell abroad.
Featured in the Spanish press













And so on, past 200 clients.
Traffic on its own tells you little. We track which searches end in an inquiry or an order and put the effort there.
4
numbers in every report: visits from Google, positions, inquiries and sales.
What we measure
6
kinds of task, from the technical audit to measurement, ordered by what matters most in your case.
The work
1
monthly report you can read without knowing SEO, and you can write to us between one and the next.
Follow-up
3
scales of work: your city, your whole country and other countries. We choose yours by where your customers are.
Sized to your market
Local SEONational SEOInternational SEO
LondonCanadaWorldwide
London is home to around 420,000 people. It is in Ontario. In Ontario we cover 26 cities.
In a mid-sized city you rarely need to outspend anyone. You need a clearer website and better reviews than the two or three firms currently at the top. Vértigo is based in Murcia, Spain, usually 6 hours ahead of London. We work with clients abroad by video call, in English. Nearby, we also cover Kitchener, Waterloo and Brantford.
Population figures: GeoNames.
What we do in your sector
Renovation work is chosen on photos and reviews. We rank one page per type of job (kitchens, bathrooms, whole homes) and per area of London, each with finished projects.
A repair shop lives off the map: "mechanic near me", "oil change", "brake repair". We work on the profile, the reviews and a page per service so you show up in London.
Someone looking for solar panels compares three or four quotes. To be one of them you have to rank near the top in London and explain savings, timings and grants well.
No two projects are alike. A law firm, an online store and a clinic need different things, so the first job is getting to know your business and your customer.
A full check of the part nobody sees: loading speed, pages Google cannot find, broken links and structure.
We draw up the list of searches that really bring customers, separating the ones that only bring visits from the ones that end in a call or an order.
We create the pages you are missing and fix the ones you have, thinking first of the reader and then of Google.
Links from newspapers, blogs and directories that carry weight in your sector, chosen one by one. No packages of a thousand links.
If you sell in London, we work on your Google Business Profile and the map results. If you sell nationwide, on structure and content. If you sell abroad, on a version for each market.
We connect your site to the measurement tools so we know which searches bring customers and which only bring visits.
The top few results take most of the clicks. It happens with "kitchen renovation london", with "car repair london" and with any search in your sector.
Illustrative simulation. Every project moves at its own pace and nobody can guarantee a specific position on Google.
Before proposing anything we want to know your company, your numbers and what you have already tried.
We review your site alongside those of your competitors and tell you, in order of importance, what needs doing.
We make the changes to your site, publish the new content and earn the first links.
We track rankings, traffic and results, and adjust the strategy with data.
5.0
34 Google reviews
“Friendly, effective and quick to sort things out. 100% recommended.”
“Without a doubt the best marketing decision I have made.”
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamIt depends on how competitive your sector is, on the state of your website and on what you want to achieve. That is why we begin with an audit. It gives you a prioritized list of actions and a quote written for your case, with no obligation.
Longer than paid ads, and usually less than people fear. Technical fixes can show within weeks. New content and links take months to count, because Google needs time to trust them. We tell you which searches should move first, so you can judge progress early.
Almost never. The usual approach is to improve the site you have. We only suggest rebuilding it when the technology or the structure makes ranking impossible, and in that case we explain why, with data, before anything is touched. The decision is always yours.
Yes, and over the medium term it is often one of the most cost-effective channels a shop has. We work on the category pages, the product pages and the loading speed, which is where an online store wins or loses its sales.
Yes, and they work well together. Ads bring visits from the first day and SEO keeps them coming without paying for each click. If you need it, we manage your paid campaigns too, so both follow the same list of searches and you see the two side by side.
Your rankings do not vanish the day you stop, because the improvements stay on your site. What you lose is momentum: no new content, no new links, and competitors who carry on tend to overtake you in time. How fast that happens depends on how hard your sector competes.
Fill in the form and a person from the team replies, usually within 24 hours. We look at your site and your market first and then send a quote. There are no prices on this page because no two projects need the same work.
SEO auditNo obligation
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