SEO in Federal Way that shows up in your sales
Traffic on its own tells you little. We track which searches end in an inquiry or an order and put the effort there.
More than 200 clients have worked with us.
An SEO agency for businesses in Federal Way that want calls and orders from Google. We start with your website and with the words your customers actually type.
Featured in the Spanish press













And so on, past 200 clients.
Traffic on its own tells you little. We track which searches end in an inquiry or an order and put the effort there.
4
things we track from start to finish, from the search to the order or the phone call.
What we measure
6
areas in every project: technical, keywords, content, links, geographic scope and measurement.
The work
1
report a month, short and free of jargon, with what was done, what changed and what comes next.
Follow-up
3
ways to plan SEO, depending on where you sell: in your city, nationwide or abroad.
Sized to your market
Local SEONational SEOInternational SEO
Federal WayUSAWorldwide
Federal Way has 100,252 residents according to the US Census Bureau estimates for 2024, which makes it the tenth largest city in Washington. That puts it 334th in the national ranking of cities. We have pages for 10 cities in Washington.
In a smaller city many searches still have no good local answer. Whoever gives it first tends to stay at the top for a long time. Vértigo is based in Murcia, Spain, usually 9 hours ahead of Federal Way. We work with clients abroad by video call, in English. If your business is in Kent, Tacoma or Renton, there is a page like this one for each.
Source: US Census Bureau, 2024 population estimates.
How people search in Federal Way
A veterinary emergency is searched from a phone and the first result gets the call. We look after the profile, the opening hours and the phone number so that first result is you.
Someone looking for solar panels compares three or four quotes. To be one of them you have to rank near the top in Federal Way and explain savings, timings and grants well.
Every booking that comes through your own site is a commission a portal does not take. We rank the hotel for its name, its area and the plans people search for in Federal Way.
We start by listening. Once we know what you offer and how people look for it, we decide where to begin and what can wait.
A full check of the part nobody sees: loading speed, pages Google cannot find, broken links and structure.
Every sector has its own vocabulary, and it is rarely the one the company uses. We look for the words the buyer uses.
We rewrite and extend the important pages so they answer what people ask, in your own voice and without padding.
We get other media and websites in your sector to link to yours. It is the hardest part, and the one that most separates the top results from the rest.
If you sell in Federal Way, we work on your Google Business Profile and the map results. If you sell nationwide, on structure and content. If you sell abroad, on a version for each market.
Each month you get a short, clear report: what we did, what went up, what went down and what comes next.
Hardly anyone goes past the first page. It makes no difference if the search is "emergency vet federal way", "buy gaming laptop" or "luggage storage new york": people call or buy from whoever is at the top.
Illustrative simulation. Every project moves at its own pace and nobody can guarantee a specific position on Google.
Before proposing anything we want to know your company, your numbers and what you have already tried.
We analyze your website, your rankings and your competitors. You receive a report with the actions in order of priority.
We make the changes to your site, publish the new content and earn the first links.
We compare against the starting point and tell you, with numbers, what has changed.
5.0
34 Google reviews
“Friendly, effective and quick to sort things out. 100% recommended.”
“Without a doubt the best marketing decision I have made.”
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamThere is no single price. A neighborhood business and an online store that sells nationwide need very different amounts of work. Once we have reviewed your website we send you a fixed quote and you decide. Any figure given before seeing the site would be a guess.
All three. Local SEO for businesses that sell in their own city, national SEO for brands and online stores that compete across a country, and international SEO with a version of the site per country and language, content adapted to each market and links from media there.
Yes, that is part of local SEO. We optimize your Google Business Profile, your reviews and the local signals around your business, to give you the best chance of appearing when someone searches near you in Federal Way. Nobody can promise a position on the map, but we know what moves it.
Not much. A first conversation to get to know the business, and the logins for the website. If analytics and Google Search Console are not set up, we install them. After that, the main thing we ask is that you answer our questions about your products and customers.
Yes. In an online store every category and every product is a way in from Google. Putting them in a sensible order, writing descriptions of your own and making the pages load quickly is what moves the most sales. We also check that duplicate and out-of-stock pages are not getting in the way.
Yes, and they work well together. Ads bring visits from the first day and SEO keeps them coming without paying for each click. If you need it, we manage your paid campaigns too, so both follow the same list of searches and you see the two side by side.
We analyze your website, your rankings and your competitors, at local, national or international level. You receive a report with the priority actions for your brand.
SEO auditNo obligation
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