Audit

SEO agency in Waco

More than 200 clients have worked with us.

SEO for businesses in Waco that starts with understanding what you sell. We cover local, national and international search, so customers find you before they find a competitor.

  • Looked at by a person, not a tool
  • We reply within one working day
  • No obligation

Featured in the Spanish press

  • Cadena SER
  • COPE
  • El Español
  • La Opinión de Murcia
  • La 7 Televisión Región de Murcia
  • Murcia Plaza
  • Murcia Diario
  • Murcia.com
  • Murcia Economía
  • Élite Murcia
  • Madridiario
  • El Periódico de Ceuta
+200
clients across SEO, GEO and web design
+20
Spanish media outlets and agency rankings have covered our work
24 h
is how long we usually take to answer your request
5
services from one team: SEO, GEO, web design, custom software and paid search

Brands that already work with Vértigo

  • PcComponentes
  • Locking
  • Destaco.es
  • PentestingTeam
  • Legitec
  • Mudanzas Grupo Unión

More than 200 companies have handed us their marketing so far.

SEO in Waco, measured in results

A report does not pay the bills. What counts is that inquiries and orders go up.

4

things we track from start to finish, from the search to the order or the phone call.

What we measure

6

kinds of task, from the technical audit to measurement, ordered by what matters most in your case.

The work

1

summary each month with tasks, positions and results, so you know where your investment goes.

Follow-up

3

ways to plan SEO, depending on where you sell: in your city, nationwide or abroad.

Sized to your market

Local SEONational SEOInternational SEO

WacoUSAWorldwide

How we approach SEO in Waco

Home to 146,608 people on the 2024 Census Bureau estimates, Waco is the 24th largest city in Texas. Nationally it ranks 187th among US cities by population. We have pages for 44 cities in Texas.

In a smaller city many searches still have no good local answer. Whoever gives it first tends to stay at the top for a long time. We work from Murcia, in Spain, usually 7 hours ahead of Waco. Meetings are by video call and in English. We offer the same in Killeen, Georgetown and Round Rock.

Population
146,608
State
Texas
Rank among US cities
187th
Time difference with our office
Murcia is usually 7 hours ahead
Distance to our office
8,400 km (5,200 miles)

Source: US Census Bureau, 2024 population estimates.

Search engine optimization in Waco, marked on the map
Waco

What we do in your sector

  • Car repair shops

    A repair shop lives off the map: "mechanic near me", "oil change", "brake repair". We work on the profile, the reviews and a page per service so you show up in Waco.

  • Solar panel installers

    Someone looking for solar panels compares three or four quotes. To be one of them you have to rank near the top in Waco and explain savings, timings and grants well.

  • Hotels

    Every booking that comes through your own site is a commission a portal does not take. We rank the hotel for its name, its area and the plans people search for in Waco.

How we work on search engine optimization in Waco

SEO starts with understanding your business. Before we touch anything, we want to know what you sell, what makes you different and how your customers search for it.

  1. 01

    Technical audit

    We go through your website in depth to find what is holding it back: speed, indexing, structure and errors.

  2. 02

    Keyword research

    Every sector has its own vocabulary, and it is rarely the one the company uses. We look for the words the buyer uses.

  3. 03

    Content that ranks

    We improve your key pages and content so they answer what your customer is looking for better than anyone else does.

  4. 04

    Link building

    Links planned project by project, to build the authority you need against your competitors.

  5. 05

    Local, national and international SEO

    We fit the work to where your customers are: in your neighborhood, across the country or in other languages and markets.

  6. 06

    Measuring results

    We follow rankings, visits, calls and sales, and explain them without jargon. If something is not working, we change it.

How you climb Google, one position at a time

The top few results take most of the clicks. It happens with "car repair waco", with "solar panel installation waco" and with any search in your sector.

  1. We choose the searches that bring customers.
  2. We repair the technical faults on the site.
  3. We rewrite the pages that need to rank.
  4. We earn links from media and websites in your sector.

Illustrative simulation. Every project moves at its own pace and nobody can guarantee a specific position on Google.

How our SEO agency works

  1. 01

    First meeting

    An hour for you to walk us through the business: what you sell, who buys from you and who you compete with.

  2. 02

    Audit and opportunities

    We analyze your website, your rankings and your competitors. You receive a report with the actions in order of priority.

  3. 03

    Doing the work

    Technical fixes, content and links, in order of impact and with no filler tasks.

  4. 04

    Report and adjust

    We look at what worked, show it to you and decide the next step together.

How clients rate us on Google

5.0

34 Google reviews

“Friendly, effective and quick to sort things out. 100% recommended.”
Marta G. · Google review, translated from Spanish
“Without a doubt the best marketing decision I have made.”
Imelda · Google review, translated from Spanish
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
NP · Google review, translated from Spanish

Common questions about search engine optimization in Waco

Can't find your question? Write to us and we'll reply within 24 hours.

Talk to the team
How much does SEO cost in Waco?

It depends on how competitive your sector is, on the state of your website and on what you want to achieve. That is why we begin with an audit. It gives you a prioritized list of actions and a quote written for your case, with no obligation.

Do you do national and international SEO, or only local?

All three. Local SEO for businesses that sell in their own city, national SEO for brands and online stores that compete across a country, and international SEO with a version of the site per country and language, content adapted to each market and links from media there.

What is the difference between SEO and GEO?

With SEO you appear in the list of Google results. With GEO the aim is for an AI assistant such as ChatGPT, Gemini or Perplexity to name you when someone asks it a question. The foundations are the same: a clear website, good content and mentions on other sites. It makes sense to work on both at once.

Do you guarantee the number one spot on Google?

No. Rankings move for reasons outside any agency's control, from algorithm updates to what your competitors do. An honest agency promises the work, not the position. We agree targets with you, report on them every month and explain what we will change when a search does not move.

Can you help my business rank on Google Maps?

Yes, that is part of local SEO. We optimize your Google Business Profile, your reviews and the local signals around your business, to give you the best chance of appearing when someone searches near you in Waco. Nobody can promise a position on the map, but we know what moves it.

How often will you tell me how it is going?

Every month you get a report with what we did and the results. If a question comes up in between, you write to us and we answer, usually within 24 hours. There is no need to wait for the next report to ask why something moved.

Start with an SEO audit

We analyze your website, your rankings and your competitors, at local, national or international level. You receive a report with the priority actions for your brand.

  • No obligation
  • Someone on the team writes back
  • Nearly always in under a day
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