What SEO in Rochester should be judged on
Rankings matter when they bring customers. So we follow the whole path, from the search to the sale.
More than 200 clients have worked with us.
When someone in Rochester searches for what you sell, yours should be one of the names they see. We do the technical work, the content and the links, and each month we tell you what was done and what it changed.
Featured in the Spanish press













More than 200 companies have handed us their marketing so far.
Rankings matter when they bring customers. So we follow the whole path, from the search to the sale.
4
numbers in every report: visits from Google, positions, inquiries and sales.
What we measure
6
areas in every project: technical, keywords, content, links, geographic scope and measurement.
The work
1
report a month, short and free of jargon, with what was done, what changed and what comes next.
Follow-up
3
ways to plan SEO, depending on where you sell: in your city, nationwide or abroad.
Sized to your market
Local SEONational SEOInternational SEO
RochesterUSAWorldwide
With 207,282 residents in the 2024 Census Bureau estimates, Rochester is the fourth largest city in New York. Across the country it sits in 116th place by population. In New York we cover 6 cities.
In a mid-sized city you rarely need to outspend anyone. You need a clearer website and better reviews than the two or three firms currently at the top. We work from Murcia, in Spain, usually 6 hours ahead of Rochester. Meetings are by video call and in English. Nearby, we also cover Buffalo, Syracuse and Albany.
Source: US Census Bureau, 2024 population estimates.
What we do in your sector
People looking for a dentist in Rochester usually book with one of the first three practices on the map. We work on the Google Business Profile, the reviews and a page for each treatment.
Enrolments bunch into a few weeks of the year. The page for each course has to be ranking in Rochester before the school year starts, not after.
Tax questions are searched all year round: how to register, which form to file, what an accountant costs. Every well-written answer brings clients from Rochester to your firm.
A plan copied from another company rarely fits. We write yours after a conversation about who your best customers are and which searches already bring them in.
Before we write a line, we check that the site works properly on the inside. If Google cannot read it, nothing else matters.
We find out which words people use to look for you, how often, and who shows up in your place today. That tells us what is worth going after.
We create the pages you are missing and fix the ones you have, thinking first of the reader and then of Google.
Links from newspapers, blogs and directories that carry weight in your sector, chosen one by one. No packages of a thousand links.
We fit the work to where your customers are: in your neighborhood, across the country or in other languages and markets.
We follow rankings, visits, calls and sales, and explain them without jargon. If something is not working, we change it.
Hardly anyone goes past the first page. It makes no difference if the search is "emergency dentist rochester", "buy gaming laptop" or "luggage storage new york": people call or buy from whoever is at the top.
Illustrative simulation. Every project moves at its own pace and nobody can guarantee a specific position on Google.
Before proposing anything we want to know your company, your numbers and what you have already tried.
We look for what is slowing your site down and where there is room to grow. You get it in writing.
We fix the technical side, improve the content and look for links. Whatever has the most impact goes first.
We track rankings, traffic and results, and adjust the strategy with data.
5.0
34 Google reviews
“Friendly, effective and quick to sort things out. 100% recommended.”
“Without a doubt the best marketing decision I have made.”
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamIt depends on how competitive your sector is, on the state of your website and on what you want to achieve. That is why we begin with an audit. It gives you a prioritized list of actions and a quote written for your case, with no obligation.
We do all three. A business that sells in one city, a brand that sells across a whole country and a company with its site in several languages all get the same method. Only the scale changes. In the audit we tell you which scale makes sense for you.
Almost never. The usual approach is to improve the site you have. We only suggest rebuilding it when the technology or the structure makes ranking impossible, and in that case we explain why, with data, before anything is touched. The decision is always yours.
Not much. A first conversation to get to know the business, and the logins for the website. If analytics and Google Search Console are not set up, we install them. After that, the main thing we ask is that you answer our questions about your products and customers.
Every month you get a report with what we did and the results. If a question comes up in between, you write to us and we answer, usually within 24 hours. There is no need to wait for the next report to ask why something moved.
Yes, and over the medium term it is often one of the most cost-effective channels a shop has. We work on the category pages, the product pages and the loading speed, which is where an online store wins or loses its sales.
Tell us which website you have and what you want to achieve. We review it, look at your competitors and send you a report with what we would do first.
SEO auditNo obligation
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