Audit

GEO agency in El Paso

More than 200 clients trust us.

GEO (generative engine optimization) means making sure AI assistants know your company well enough to recommend it. If ChatGPT never names you, the person asking never hears of you. We help businesses in El Paso appear in answers from ChatGPT, Gemini, Perplexity and Google.

  • No obligation
  • Reply within 24 hours
  • Your site reviewed by a person

Featured in the Spanish press

  • Cadena SER
  • COPE
  • El Español
  • La Opinión de Murcia
  • La 7 Televisión Región de Murcia
  • Murcia Plaza
  • Murcia Diario
  • Murcia.com
  • Murcia Economía
  • Élite Murcia
  • Madridiario
  • El Periódico de Ceuta
200+
companies have already worked with Vértigo
4
AI engines where we work on your brand: ChatGPT, Gemini, Perplexity and Google
24h
and you usually have a reply from someone on the team
34
client reviews on Google, averaging five stars

Companies that trust Vértigo

  • PcComponentes
  • Locking
  • Destaco.es
  • PentestingTeam
  • Legitec
  • Mudanzas Grupo Unión

And more than 200 clients who have already trusted Vértigo.

GEO for businesses in El Paso: how we count progress

Progress shows when you compare answers. Today AI recommends other companies. The aim is that a few months from now it recommends you.

2

paths lead to an answer, live search and the memory of the model. Each one calls for different work.

How AI answers

3

numbers sum up each month: answers you appear in, links to your site and visits that arrive from AI.

What we measure

1

time a month we repeat the same questions in each engine and compare them with the month before.

Follow-up

4

assistants we check every month: ChatGPT, Gemini, Perplexity and Google AI.

Where your customers ask

ChatGPTGeminiPerplexityGoogle AI

El PasoUSAWorldwide

AI search optimization for companies in El Paso

Home to 681,723 people on the 2024 Census Bureau estimates, El Paso is the sixth largest city in Texas. Nationally it ranks 21st among US cities by population. We have pages for 44 cities in Texas.

The more companies there are, the more weight falls on what others say about you. In a large city, assistants lean on press coverage, comparison sites and reviews before they lean on your own website. Vértigo is based in Murcia, Spain, usually 8 hours ahead of El Paso. We work with clients abroad by video call, in English. The same service is available in Las Cruces, Albuquerque and Rio Rancho.

Population
681,723
State
Texas
Rank among US cities
21st
Time difference with our office
Murcia is usually 8 hours ahead
Distance to our office
9,100 km (5,700 miles)

Source: US Census Bureau, 2024 population estimates.

Map of the area where we do AI search optimization for businesses in El Paso
El Paso

Three examples of GEO in El Paso

  • Real estate agencies

    AI gets asked about neighborhoods, prices and agencies people can trust. Good area guides, written with your own data, make you a source it can quote.

  • Car repair shops

    With the car broken down, people ask in a hurry. If AI finds your services, opening hours and reviews neatly laid out, it is more likely to include you in the answer.

  • Hotels

    Trips are now planned by asking AI. Whether it names your hotel depends on what guides, reviews and your own website say about you.

What our GEO service in El Paso includes

We measure before we change anything. The starting picture shows the answers you appear in and, for the ones that leave you out, who is there in your place.

  1. 01

    AI visibility audit

    The starting point, in writing: answers you are in, answers where your brand is missing and the sources AI used for each one.

  2. 02

    Question research

    We collect the doubts your customer settles before buying: prices, comparisons, who to go to. Those are the questions you want to appear in.

  3. 03

    Content AI can cite

    We create the pages that are missing: guide prices, comparisons, frequently asked questions. That is the material answers are made from.

  4. 04

    Structured data and brand

    We tidy up what AI knows about you: structured data, business profile and consistent listings, so it does not confuse you with anyone else.

  5. 05

    Mentions in the sources AI consults

    We look at which pages each assistant cites when it answers about your sector and work to get your company onto them.

  6. 06

    Tracking mentions and citations

    A short monthly report: mentions, links, visits from AI and what we plan to do the following month.

How a company gets into the AI answer

A page of Google results lists around ten sites. An AI answer has room for a handful of companies. That holds for a question about a real estate agency in El Paso and for one about a car repair shop in El Paso.

  1. We measure what each engine says today about your sector.
  2. We turn your website into a clear source that can be cited.
  3. We put your brand data in order so AI has no doubts.
  4. We earn mentions in the sources it consults.

Illustrative simulation. AI answers change every time a question is asked and nobody can guarantee a specific recommendation.

Our GEO method, step by step

  1. 01

    We listen to AI

    We ask each engine about your sector and your brand to find out where we are starting from.

  2. 02

    Work plan

    We decide with you which questions to go after first and what has to change on the website to win them.

  3. 03

    Monthly work

    We publish the content that is missing, correct your brand details and work to get the sources in your sector to cite you.

  4. 04

    Follow-up

    AI answers change often. We keep watch and react when your brand moves up or down.

Reviews from our clients on Google

5.0

34 Google reviews

“Friendly, effective and quick to sort things out. 100% recommended.”
Marta G. · Google review, translated from Spanish
“Without a doubt the best marketing decision I have made.”
Imelda · Google review, translated from Spanish
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
NP · Google review, translated from Spanish

Common questions about AI search optimization in El Paso

Can't find your question? Write to us and we'll reply within 24 hours.

Talk to the team
What is GEO, or generative engine optimization?

Think of it as SEO for answers instead of lists. A search engine shows a page of links and lets you choose. An AI assistant writes a reply and mentions a handful of companies in it. Generative engine optimization, GEO for short, is the work of getting your company into that reply.

What is the difference between GEO and SEO?

SEO earns you a position in a list and the click that follows. GEO earns you a mention inside an answer, sometimes with a link and sometimes without. Much of the groundwork is shared, but GEO puts more weight on what third-party sources say about your company.

Does GEO work for a local business in El Paso?

Yes. Plenty of people now ask AI for a dentist, a lawyer or a restaurant close to home. We work on your business profile, your reviews and the local sources an assistant reads, so that it recommends you when people ask in El Paso.

How do you know what AI says about my company?

By asking it. We prepare a list of questions from your sector, put them to each engine several times and save the answers. That shows us what repeats and what was a one-off. The same list is run again every month, so the comparison is fair.

Can visits from AI be measured?

For the most part, yes. When AI links to your website and someone clicks, the source is recorded. What leaves no trace is the person who reads the answer and looks you up by name afterwards, which is why we also watch searches for your brand.

Do I need SEO for GEO to work?

It is not compulsory, but it shows. If your website does not appear in search engines, assistants that read the web live have a hard time finding you. A site with sound SEO gives GEO something to build on, and we handle both in the same team.

Find out whether AI recommends your company

Leave us your website and we will tell you what AI knows about your brand, what it is missing and where we would start.

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  • Someone on the team writes back
  • Nearly always in under a day
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