What we measure when we do GEO in Springfield
Here the result can be counted: how many times AI names your brand and how high up in the answer.
More than 200 clients trust us.
GEO, short for generative engine optimization, is the work of getting AI assistants to name your company in their answers. We do it for businesses in Springfield, so that ChatGPT, Gemini, Perplexity and Google mention you when someone asks about what you sell.
Featured in the Spanish press













They are among the more than 200 clients the agency has worked with.
Here the result can be counted: how many times AI names your brand and how high up in the answer.
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paths lead to an answer, live search and the memory of the model. Each one calls for different work.
How AI answers
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things we note for every answer: whether you appear, in what position and with which source.
What we measure
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review a month of every question we track, with before and after screenshots.
Follow-up
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places where we measure your brand: ChatGPT, Gemini, Perplexity and the AI answers in Google.
Where your customers ask
ChatGPTGeminiPerplexityGoogle AI
SpringfieldUSAWorldwide
Home to 112,949 people on the 2024 Census Bureau estimates, Springfield is the seventh largest city in Illinois. Across the country it sits in 274th place by population. There are 8 cities in Illinois with their own page here.
In a smaller city hardly anyone has worked on their presence in AI answers yet. The first company in each sector to do it often keeps the recommendation. Murcia, where our office is, lies about 7,300 km (4,500 miles) away, usually 7 hours ahead of Springfield. We arrange calls at a time that suits you. Nearby, we also cover Peoria, St. Louis and Davenport.
Source: US Census Bureau, 2024 population estimates.
GEO, sector by sector
With the car broken down, people ask in a hurry. If AI finds your services, opening hours and reviews neatly laid out, it is more likely to include you in the answer.
Many people talk to AI first. Whether your practice appears when it suggests professional help depends on your profiles, your reviews and how you present yourself on your site.
AI gets asked what a move costs and who can be trusted. Published guide rates and verified reviews carry the most weight in its answer.
AI SEO in other places
Peoria St. Louis Davenport Joliet Aurora Columbia Naperville Evansville
Each assistant finds its information in a different way. Some search the web live as they answer and others reply from what they learned in training, months ago. Knowing which one your customer uses changes the plan.
We check what each assistant knows about your company and whether what it says is correct. Sometimes it does name you, but describes you badly or with old details.
We list the questions that end in a company recommendation and order them by how close they are to a purchase.
We rewrite your key pages with clear answers, your own data and a structure that engines can read and use as a source.
We mark up your website with structured data and bring your Google Business Profile and other listings up to date, since that is where engines get the basics.
Press, rankings and trade directories. The more reliable sources talk about you, the more often your name comes up in the answer.
A short monthly report: mentions, links, visits from AI and what we plan to do the following month.
A page of Google results lists around ten sites. An AI answer has room for a handful of companies. That holds for a question about a car repair shop in Springfield and for one about a therapist in Springfield.
Illustrative simulation. AI answers change every time a question is asked and nobody can guarantee a specific recommendation.
We put your customer's questions to each assistant and save the answers.
We work out why it recommends others: what their websites have and where they are mentioned. Out comes a task list, in order.
Content, structured data and media mentions, month by month, with tasks you know about in advance.
We review mentions, links and visits from AI, and decide the next step with you.
5.0
34 Google reviews
“Friendly, effective and quick to sort things out. 100% recommended.”
“Without a doubt the best marketing decision I have made.”
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamGEO stands for generative engine optimization. It is the work of getting assistants such as ChatGPT, Gemini and Perplexity, and the AI results in Google, to name and recommend your company when someone asks about what you sell. You will also see it called AI SEO or AI search optimization.
SEO works on your visibility in Google's list of results. GEO works on getting AI to name you in its answers. They share a foundation, which is a fast, clear website that other sites trust, so they complement each other and we usually work on both together.
Engines that search the web live, such as Perplexity or the AI results in Google, can reflect changes within weeks. Models that answer from what they learned in training take longer. In the audit we give you a realistic estimate for your case.
We cannot, and nor can anyone else. OpenAI, Google and the rest decide how their models answer, and those answers vary each time. Our commitment is to the work and to honest measurement: the same questions every month, with the results in front of you.
Yes. We are based in Murcia, Spain, and work with clients abroad remotely, in English, by video call. You do not need to be in a place to ask AI about its businesses. Each month you receive the report with the answers and the tasks completed.
Usually not. We work on the website you have: we improve the copy, add frequently asked questions and structured data. If something bigger were needed, such as a redesign, we would explain why before doing anything. Web design is handled by the same team.
Leave us your website and we will tell you what AI knows about your brand, what it is missing and where we would start.
GEO auditNo obligation
RequestWe will get back to you as soon as possible.