GEO for businesses in Newcastle: how we count progress
We ask the same questions every month and write down, for each answer, if your company is in it, how high up and which source is cited.
More than 200 clients trust us.
GEO (generative engine optimisation) means making sure AI assistants know your company well enough to recommend it. If ChatGPT never names you, the person asking never hears of you. We help businesses in Newcastle appear in answers from ChatGPT, Gemini, Perplexity and Google.
Featured in the Spanish press













More than 200 companies have handed us their marketing so far.
We ask the same questions every month and write down, for each answer, if your company is in it, how high up and which source is cited.
2
paths lead to an answer, live search and the memory of the model. Each one calls for different work.
How AI answers
3
numbers sum up each month: answers you appear in, links to your site and visits that arrive from AI.
What we measure
1
monthly report with the saved answers, so you can see with your own eyes what has changed.
Follow-up
4
answer engines: ChatGPT, Gemini, Perplexity and the AI results in Google. We work on your brand in all of them.
Where your customers ask
ChatGPTGeminiPerplexityGoogle AI
NewcastleAustraliaWorldwide
Newcastle is home to around 510,000 people. It is in New South Wales. In New South Wales we cover 4 cities.
In a city this size AI has plenty of companies to choose from, and it names only a few in each answer. Getting into that group takes content of your own and mentions in the press. We work from Murcia, in Spain, 8 to 10 hours behind Newcastle. Meetings are by video call and in English. Nearby, we also cover Central Coast, Sydney and Wollongong.
Population figures: GeoNames.
How people ask AI in Newcastle
When someone asks ChatGPT for a dentist they can trust in Newcastle, the answer comes from reviews, health directories and your own website. We put all three in order.
Before asking for a quote, many people ask AI what a renovation costs and who to call. We publish your guide prices and your finished jobs so it has something to work with.
AI gets asked what a move costs and who can be trusted. Published guide rates and verified reviews carry the most weight in its answer.
We also do AI search work in
Central Coast Sydney Wollongong Canberra Gold Coast Toowoomba Logan City Brisbane
We measure before we change anything. The starting picture shows the answers you appear in and, for the ones that leave you out, who is there in your place.
The starting point, in writing: answers you are in, answers where your brand is missing and the sources AI used for each one.
We find out what your customers really ask AI about what you sell, in your city, nationwide or abroad.
Fewer adjectives, more facts. We reorganise your website so that each page answers one specific question and answers it well.
We tidy up what AI knows about you: structured data, business profile and consistent listings, so it does not confuse you with anyone else.
AI recommends whoever it sees recommended. We aim to get you into the articles, lists and publications it uses as references in your sector.
Month by month we track which answers you appear in, which links cite you and what visits and enquiries arrive from AI.
A page of Google results lists around ten sites. An AI answer has room for a handful of companies. That holds for a question about a dentist in Newcastle and for one about a kitchen renovation company in Newcastle.
Illustrative simulation. AI answers change every time a question is asked and nobody can guarantee a specific recommendation.
You tell us by video call what you sell and to whom, and we prepare the questions we are going to track.
We decide with you which questions to go after first and what has to change on the website to win them.
We rewrite pages, put your brand data in order and seek mentions in reliable sources. Whatever carries most weight goes first.
Every month we put the same questions to each engine and compare. What works gets more time and what does not gets changed.
5.0
34 Google reviews
“Friendly, effective and quick to sort things out. 100% recommended.”
“Without a doubt the best marketing decision I have made.”
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamIt depends on your starting point and on how much competition your sector has. We do the visibility audit first, which tells us how much work there is, and then send you a quote based on it. It does not commit you to anything.
Yes, and it is where competition is still lightest. AI answers questions about local businesses every day and takes its facts from business profiles, reviews and local media. If yours are up to date, a good part of the work is already done.
Yes. Nothing in this work requires a visit. We run the questions as a customer in Newcastle would ask them, meet you by video call in English and send a monthly report. Between reports you can write to the team whenever you need to.
We track four as standard: ChatGPT, Gemini, Perplexity and Google's AI answers. They do not all work the same way, so we test each one separately and never assume one result applies to the others. Copilot or any other assistant can be added if your customers use it.
Yes. Visits that come from ChatGPT, Perplexity or Gemini can be separated out in your website analytics. We show them to you each month alongside the mentions, so you can see whether being named is turning into visits and enquiries.
More or less. GEO, AI SEO, AI search optimisation and AEO (answer engine optimisation) are names for the same aim: being cited and recommended in answers written by AI. The industry has not settled on one term. We say GEO, but the work is identical whatever you call it.
Tell us what you do and we will ask ChatGPT, Gemini, Perplexity and Google about you. We send you the answers and what we would do to improve them.
GEO auditNo obligation
RequestWe will get back to you as soon as possible.