Audit

SEO agency in Richardson

More than 200 clients have worked with us.

Vértigo is based in Murcia, Spain, and works with clients abroad by video call, in English. For your business in Richardson that means a clear SEO plan and a report every month from the people doing the work.

  • Reply in 24 hours
  • No obligation
  • Reviewed by hand

Featured in the Spanish press

  • Cadena SER
  • COPE
  • El Español
  • La Opinión de Murcia
  • La 7 Televisión Región de Murcia
  • Murcia Plaza
  • Murcia Diario
  • Murcia.com
  • Murcia Economía
  • Élite Murcia
  • Madridiario
  • El Periódico de Ceuta
+200
companies have already worked with Vértigo
+20
mentions in the press and in agency rankings in Spain
24 h
is how long we usually take to answer your request
5
services from one team: SEO, GEO, web design, custom software and paid search

Brands that already work with Vértigo

  • PcComponentes
  • Locking
  • Destaco.es
  • PentestingTeam
  • Legitec
  • Mudanzas Grupo Unión

And so on, past 200 clients.

SEO in Richardson that shows up in your sales

Rankings matter when they bring customers. So we follow the whole path, from the search to the sale.

4

numbers in every report: visits from Google, positions, inquiries and sales.

What we measure

6

areas in every project: technical, keywords, content, links, geographic scope and measurement.

The work

1

summary each month with tasks, positions and results, so you know where your investment goes.

Follow-up

3

levels we work at: local, national and international. Yours depends on who you sell to.

Sized to your market

Local SEONational SEOInternational SEO

RichardsonUSAWorldwide

How we approach SEO in Richardson

Home to 118,221 people on the 2024 Census Bureau estimates, Richardson is the 34th largest city in Texas. That puts it 249th in the national ranking of cities. There are 44 cities in Texas with their own page here.

In a smaller city many searches still have no good local answer. Whoever gives it first tends to stay at the top for a long time. Murcia, where our office is, lies about 8,300 km (5,200 miles) away, usually 7 hours ahead of Richardson. We arrange calls at a time that suits you. Nearby, we also cover Plano, Garland and Carrollton.

Population
118,221
State
Texas
Rank among US cities
249th
Time difference with our office
Murcia is usually 7 hours ahead
Distance to our office
8,300 km (5,200 miles)

Source: US Census Bureau, 2024 population estimates.

Search engine optimization in Richardson, marked on the map
Richardson

How people search in Richardson

  • Physical therapy clinics

    Physical therapy searches are local and urgent. The map decides, and the map is won with a well-kept profile, recent reviews and a page for each condition.

  • Accounting firms

    Tax questions are searched all year round: how to register, which form to file, what an accountant costs. Every well-written answer brings clients from Richardson to your firm.

  • Hotels

    Every booking that comes through your own site is a commission a portal does not take. We rank the hotel for its name, its area and the plans people search for in Richardson.

Our SEO work in Richardson, piece by piece

SEO starts with understanding your business. Before we touch anything, we want to know what you sell, what makes you different and how your customers search for it.

  1. 01

    Technical audit

    We go through your website in depth to find what is holding it back: speed, indexing, structure and errors.

  2. 02

    Keyword research

    We find out which words people use to look for you, how often, and who shows up in your place today. That tells us what is worth going after.

  3. 03

    Content that ranks

    We create the pages you are missing and fix the ones you have, thinking first of the reader and then of Google.

  4. 04

    Link building

    Links from newspapers, blogs and directories that carry weight in your sector, chosen one by one. No packages of a thousand links.

  5. 05

    Local, national and international SEO

    The same method at three scales. For a neighborhood business the map rules. For an online store, the category pages. For an exporter, each language.

  6. 06

    Measuring results

    We track rankings, traffic and sales, and go through the data each month looking for the next thing worth doing.

From page two to the first result

Hardly anyone goes past the first page. It makes no difference if the search is "physical therapist near richardson", "buy gaming laptop" or "luggage storage new york": people call or buy from whoever is at the top.

  1. We check where you rank today and for which searches.
  2. We make the site fast and easy for Google to read.
  3. We publish the content that is missing.
  4. We add links that carry authority.

Illustrative simulation. Every project moves at its own pace and nobody can guarantee a specific position on Google.

Our SEO method, step by step

  1. 01

    First meeting

    An hour for you to walk us through the business: what you sell, who buys from you and who you compete with.

  2. 02

    Work plan

    With the audit in hand, we agree with you what gets done first and what results are reasonable to expect.

  3. 03

    Website, content and links

    We make the changes to your site, publish the new content and earn the first links.

  4. 04

    Results

    We compare against the starting point and tell you, with numbers, what has changed.

Client reviews on Google

5.0

34 Google reviews

“Friendly, effective and quick to sort things out. 100% recommended.”
Marta G. · Google review, translated from Spanish
“Without a doubt the best marketing decision I have made.”
Imelda · Google review, translated from Spanish
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
NP · Google review, translated from Spanish

Common questions about search engine optimization in Richardson

Can't find your question? Write to us and we'll reply within 24 hours.

Talk to the team
How long does SEO take to show results?

The first changes tend to appear after a few months, and from there the growth builds on itself. A lot depends on the state of the site and on how hard your competitors are pushing, so we prefer to give you a time frame once we have seen it.

What is the difference between SEO and GEO?

With SEO you appear in the list of Google results. With GEO the aim is for an AI assistant such as ChatGPT, Gemini or Perplexity to name you when someone asks it a question. The foundations are the same: a clear website, good content and mentions on other sites. It makes sense to work on both at once.

You are based in Spain. How does that work for a business in Richardson?

We are based in Murcia, Spain, and work with clients abroad remotely. Meetings are by video call, in English, at a time that fits your working day. You get a report every month and can write to the team in between. We usually reply within 24 hours.

Do I need a new website to do SEO?

In most cases, no. We work on your current site. If it has an underlying problem that blocks progress, we tell you at the start and you decide. If a rebuild does make sense, the same team does web design, so the SEO is planned into the new site from the first day.

What do you need from me to get started?

Access to your website and to your analytics tools, if you have them, and an hour of your time for the first meeting. We take care of the rest and ask for your approval when it is needed, for example before publishing new content under your name.

What happens if I stop doing SEO?

Your rankings do not vanish the day you stop, because the improvements stay on your site. What you lose is momentum: no new content, no new links, and competitors who carry on tend to overtake you in time. How fast that happens depends on how hard your sector competes.

Start with an SEO audit

We analyze your website, your rankings and your competitors, at local, national or international level. You receive a report with the priority actions for your brand.

  • You normally hear from us within a day
  • A person reads every request
  • Nothing to sign
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