How we measure SEO work in Overland Park
Rankings matter when they bring customers. So we follow the whole path, from the search to the sale.
More than 200 clients have worked with us.
If your business is missing from the first page of Google, most people will never know it exists. We work on your rankings in Overland Park one step at a time, and in other countries too if you sell abroad.
Featured in the Spanish press













More than 200 companies have handed us their marketing so far.
Rankings matter when they bring customers. So we follow the whole path, from the search to the sale.
4
numbers in every report: visits from Google, positions, inquiries and sales.
What we measure
6
areas in every project: technical, keywords, content, links, geographic scope and measurement.
The work
1
report a month, short and free of jargon, with what was done, what changed and what comes next.
Follow-up
3
levels we work at: local, national and international. Yours depends on who you sell to.
Sized to your market
Local SEONational SEOInternational SEO
Overland ParkUSAWorldwide
Home to 202,893 people on the 2024 Census Bureau estimates, Overland Park is the second largest city in Kansas. Across the country it sits in 120th place by population. There are 5 cities in Kansas with their own page here.
A mid-sized city is a good fit for local SEO. People search with the city name a lot, and in most sectors there is still room near the top. We work from Murcia, in Spain, usually 7 hours ahead of Overland Park. Meetings are by video call and in English. We offer the same in Kansas City, Kansas City and Olathe.
Source: US Census Bureau, 2024 population estimates.
Three examples of SEO in Overland Park
Physical therapy searches are local and urgent. The map decides, and the map is won with a well-kept profile, recent reviews and a page for each condition.
A repair shop lives off the map: "mechanic near me", "oil change", "brake repair". We work on the profile, the reviews and a page per service so you show up in Overland Park.
Moving searches come with a price and with an origin and a destination. We work on those combinations so your company shows up in Overland Park without depending on comparison sites.
SEO in other locations
Kansas City Kansas City Olathe Independence Lee's Summit Topeka Columbia Springfield
Before we change a single comma on your website, we ask questions: what you sell, who buys it, why they choose you and which words they type. The plan comes out of those answers.
We go through your website in depth to find what is holding it back: speed, indexing, structure and errors.
We find out which words people use to look for you, how often, and who shows up in your place today. That tells us what is worth going after.
We improve your key pages and content so they answer what your customer is looking for better than anyone else does.
Links from newspapers, blogs and directories that carry weight in your sector, chosen one by one. No packages of a thousand links.
Google Business Profile and maps for your city, structure and content to compete nationwide, and a version per country and language to sell abroad.
Each month you get a short, clear report: what we did, what went up, what went down and what comes next.
Someone who searches for "physical therapist near overland park" or "car repair overland park" rarely scrolls as far as page two. They pick from the first few names they see, and that is where you need to be.
Illustrative simulation. Every project moves at its own pace and nobody can guarantee a specific position on Google.
We talk about your goals and look together at where your website stands on Google today.
We analyze your website, your rankings and your competitors. You receive a report with the actions in order of priority.
We make the changes to your site, publish the new content and earn the first links.
We look at what worked, show it to you and decide the next step together.
5.0
34 Google reviews
“Friendly, effective and quick to sort things out. 100% recommended.”
“Without a doubt the best marketing decision I have made.”
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamIt depends on how competitive your sector is, on the state of your website and on what you want to achieve. That is why we begin with an audit. It gives you a prioritized list of actions and a quote written for your case, with no obligation.
Yes, all of them. Which one you need depends on where your customers are. A clinic lives off its map listing, an online store off its category pages and an exporter off a separate version of the site for each market. Many projects mix two of the three.
No. Rankings move for reasons outside any agency's control, from algorithm updates to what your competitors do. An honest agency promises the work, not the position. We agree targets with you, report on them every month and explain what we will change when a search does not move.
Yes, that is part of local SEO. We optimize your Google Business Profile, your reviews and the local signals around your business, to give you the best chance of appearing when someone searches near you in Overland Park. Nobody can promise a position on the map, but we know what moves it.
Of course. Many businesses start with ads while SEO gathers strength, and then lower the ad spend gradually. We also run paid search, so we can coordinate the two: the ads show which searches turn into sales and the SEO work goes after those first.
We work on those too. We call it GEO, and the aim is for AI assistants to name your company in their answers. A good part of what is done for SEO counts there as well. Nobody controls what an assistant says, so we check it regularly and tell you what we find.
Leave us your web address and we will tell you, with no obligation, what is holding the site back and where we would start.
SEO auditNo obligation
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