GEO in Irving, measured in mentions
Here the result can be counted: how many times AI names your brand and how high up in the answer.
More than 200 clients trust us.
Generative engine optimization, or GEO, is SEO for the answers AI writes. The aim is to be one of the few companies an assistant names. We do this work for businesses in Irving across ChatGPT, Gemini, Perplexity and the AI results in Google.
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More than 200 companies have handed us their marketing so far.
Here the result can be counted: how many times AI names your brand and how high up in the answer.
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ways an assistant can answer: by searching the web at that moment or from what it learned months ago. We work on both.
How AI answers
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things we note for every answer: whether you appear, in what position and with which source.
What we measure
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review a month of every question we track, with before and after screenshots.
Follow-up
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places where we measure your brand: ChatGPT, Gemini, Perplexity and the AI answers in Google.
Where your customers ask
ChatGPTGeminiPerplexityGoogle AI
IrvingUSAWorldwide
The Census Bureau puts the population of Irving at 258,060 in 2024. It is the 12th largest city in Texas. Nationally it ranks 87th among US cities by population. There are 44 cities in Texas with their own page here.
In mid-sized cities few companies have worked on how they appear in AI answers so far. Starting now gives you a lead that is hard for a competitor to close later. We work from Murcia, in Spain, usually 7 hours ahead of Irving. Meetings are by video call and in English. Nearby, we also cover Grand Prairie, Dallas and Carrollton.
Source: US Census Bureau, 2024 population estimates.
Three examples of GEO in Irving
Owners ask AI about symptoms and about clinics that are open. With hours, services and reviews kept up to date, your clinic has a better chance of appearing in the answer in Irving.
People ask a lot before a treatment: does it hurt, how long does it last, what does it cost. If those answers are on your site, AI can use them and name you.
People about to build ask AI about timings, permits and firms. Your projects explained with facts are the best source you can give it.
More places where we do GEO
Grand Prairie Dallas Carrollton Arlington Richardson Lewisville Garland Plano
The first job is to listen. We put the questions your customer would ask to each assistant and note which companies come up and which pages it uses as sources.
The starting point, in writing: answers you are in, answers where your brand is missing and the sources AI used for each one.
We find out what your customers really ask AI about what you sell, in your city, nationwide or abroad.
We rewrite your key pages with clear answers, your own data and a structure that engines can read and use as a source.
We mark up your website with structured data and bring your Google Business Profile and other listings up to date, since that is where engines get the basics.
Press, rankings and trade directories. The more reliable sources talk about you, the more often your name comes up in the answer.
We measure the visits that come from ChatGPT, Perplexity or Gemini and what those visitors do on your website, to find out whether the mentions bring customers.
AI does not show a list for you to choose from. It chooses for you. When someone asks about an emergency vet in Irving, they get a few names, and the first one has the advantage.
Illustrative simulation. AI answers change every time a question is asked and nobody can guarantee a specific recommendation.
You tell us by video call what you sell and to whom, and we prepare the questions we are going to track.
We work out why it recommends others: what their websites have and where they are mentioned. Out comes a task list, in order.
We publish the content that is missing, correct your brand details and work to get the sources in your sector to cite you.
We review mentions, links and visits from AI, and decide the next step with you.
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“Friendly, effective and quick to sort things out. 100% recommended.”
“Without a doubt the best marketing decision I have made.”
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamIt depends on your starting point and on how much competition your sector has. We do the visibility audit first, which tells us how much work there is, and then send you a quote based on it. It does not commit you to anything.
SEO works on your visibility in Google's list of results. GEO works on getting AI to name you in its answers. They share a foundation, which is a fast, clear website that other sites trust, so they complement each other and we usually work on both together.
Engines that search the web live, such as Perplexity or the AI results in Google, can reflect changes within weeks. Models that answer from what they learned in training take longer. In the audit we give you a realistic estimate for your case.
No. AI answers change from one run to the next and nobody outside controls them. What we do is raise the number of times you appear and prove it to you with the saved answers from each month, set next to the earlier ones.
You rarely have to rebuild it. The usual work is rewriting some pages, adding the ones that are missing and marking up your data properly. We only propose a new website when the current one is hard for search engines and AI crawlers to read.
It helps a great deal. Several assistants run a web search before they answer, so a website that ranks well in Google or Bing has more chance of being cited. That is why we usually work on the two together.
In the audit you see, with screenshots, whether AI names you, who it recommends in your place and where it gets its information. There is no obligation.
GEO auditNo obligation
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