GEO for businesses in Nevada: how we count progress
A mention is easy to check. Either the answer names your company or it does not, and we keep the screenshots from each month so you can see the change.
More than 200 clients trust us.
GEO, also called AI SEO, is how a company gets named when people take their questions to ChatGPT or Gemini instead of Google. For businesses in Nevada, we measure what AI says about your brand today and do the work needed for it to cite you.
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More than 200 companies have handed us their marketing so far.
A mention is easy to check. Either the answer names your company or it does not, and we keep the screenshots from each month so you can see the change.
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paths lead to an answer, live search and the memory of the model. Each one calls for different work.
How AI answers
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numbers sum up each month: answers you appear in, links to your site and visits that arrive from AI.
What we measure
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review a month of every question we track, with before and after screenshots.
Follow-up
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answer engines: ChatGPT, Gemini, Perplexity and the AI results in Google. We work on your brand in all of them.
Where your customers ask
ChatGPTGeminiPerplexityGoogle AI
NevadaUSAWorldwide
In Nevada there are 3,267,467 residents (US Census Bureau, 2024 estimate) and 5 cities with more than 100,000 people. Each of them has its own page here. The largest are Las Vegas, Henderson and North Las Vegas.
When someone asks about a whole region, the answer usually gathers companies from its largest cities. If you serve the entire area, your pages need to say so, city by city. Vértigo is based in Murcia, Spain, usually 9 hours ahead of Nevada. We work with clients abroad by video call, in English. The same service is available in California, Utah and Idaho.
Source: US Census Bureau, 2024 population estimates.
Three examples of GEO in Nevada
AI answers tax questions every day and needs sources it can rely on. A firm that explains each step well can be one of the sources it cites.
People ask a lot before a treatment: does it hurt, how long does it last, what does it cost. If those answers are on your site, AI can use them and name you.
It is a purchase people talk through with AI: how many panels, how much they save, who installs them. Your real projects and your numbers are exactly what it needs to cite you.
Most of this work happens outside the chat window. An assistant builds its answer from web pages, reviews, listings and press, so we look at what it finds about you in each of those and fix what is missing or wrong.
The starting point, in writing: answers you are in, answers where your brand is missing and the sources AI used for each one.
We list the questions that end in a company recommendation and order them by how close they are to a purchase.
Fewer adjectives, more facts. We reorganise your website so that each page answers one specific question and answers it well.
We tidy up what AI knows about you: structured data, business profile and consistent listings, so it does not confuse you with anyone else.
Press, rankings and trade directories. The more reliable sources talk about you, the more often your name comes up in the answer.
Month by month we track which answers you appear in, which links cite you and what visits and inquiries arrive from AI.
AI does not show a list for you to choose from. It chooses for you. When someone asks about an accountant for small businesses in New York, they get a few names, and the first one has the advantage.
Illustrative simulation. AI answers change every time a question is asked and nobody can guarantee a specific recommendation.
We put your customer's questions to each assistant and save the answers.
You receive a document with the answers, the sources and the actions we propose, from most to least important.
Content, structured data and media mentions, month by month, with tasks you know about in advance.
Every month we put the same questions to each engine and compare. What works gets more time and what does not gets changed.
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“Friendly, effective and quick to sort things out. 100% recommended.”
“Without a doubt the best marketing decision I have made.”
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamThink of it as SEO for answers instead of lists. A search engine shows a page of links and lets you choose. An AI assistant writes a reply and mentions a handful of companies in it. Generative engine optimization, GEO for short, is the work of getting your company into that reply.
SEO earns you a position in a list and the click that follows. GEO earns you a mention inside an answer, sometimes with a link and sometimes without. Much of the groundwork is shared, but GEO puts more weight on what third-party sources say about your company.
It depends on the assistant. Those that read the web at the moment of answering pick up changes soon, sometimes in a few weeks. Those that answer from memory need a new version of the model. That is why we work on both routes at once.
ChatGPT, Gemini, Perplexity and the AI results Google shows above its listings. Those four are our standard set. If another assistant matters in your sector, such as Microsoft Copilot, we add it to the tracking and report on it with the rest.
You rarely have to rebuild it. The usual work is rewriting some pages, adding the ones that are missing and marking up your data properly. We only propose a new website when the current one is hard for search engines and AI crawlers to read.
More or less. GEO, AI SEO, AI search optimization and AEO (answer engine optimization) are names for the same aim: being cited and recommended in answers written by AI. The industry has not settled on one term. We say GEO, but the work is identical whatever you call it.
Leave us your website and we will tell you what AI knows about your brand, what it is missing and where we would start.
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