GEO for businesses in Idaho: how we count progress
There are no rankings as there are in Google, but there are numbers: answers you appear in, links to your website and visits that arrive from AI.
More than 200 clients trust us.
GEO, short for generative engine optimization, is the work of getting AI assistants to name your company in their answers. We do it for businesses in Idaho, so that ChatGPT, Gemini, Perplexity and Google mention you when someone asks about what you sell.
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More than 200 companies have handed us their marketing so far.
There are no rankings as there are in Google, but there are numbers: answers you appear in, links to your website and visits that arrive from AI.
2
routes need looking after: what AI reads live and what it already knows about your brand.
How AI answers
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checks on each question: does it name you, who does it put first and where does it get that from.
What we measure
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review a month of every question we track, with before and after screenshots.
Follow-up
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places where we measure your brand: ChatGPT, Gemini, Perplexity and the AI answers in Google.
Where your customers ask
ChatGPTGeminiPerplexityGoogle AI
IdahoUSAWorldwide
With 2,001,619 residents on the 2024 estimates and 3 cities of more than 100,000 people, there is plenty of ground to cover in Idaho. Each of those cities has its own page. By population, Boise, Meridian and Nampa come first.
A regional question gives AI a wider pool to pick from than a city one. Clear facts about where you work, backed by regional press and directories, help it pick you. We work from Murcia, in Spain, usually 8 hours ahead of Idaho. Meetings are by video call and in English. We offer the same in Oregon, Montana and Nevada.
Source: US Census Bureau, 2024 population estimates.
GEO, sector by sector
With the car broken down, people ask in a hurry. If AI finds your services, opening hours and reviews neatly laid out, it is more likely to include you in the answer.
Owners ask AI about symptoms and about clinics that are open. With hours, services and reviews kept up to date, your clinic has a better chance of appearing in the answer in your city.
It is a purchase people talk through with AI: how many panels, how much they save, who installs them. Your real projects and your numbers are exactly what it needs to cite you.
We measure before we change anything. The starting picture shows the answers you appear in and, for the ones that leave you out, who is there in your place.
We check what each assistant knows about your company and whether what it says is correct. Sometimes it does name you, but describes you badly or with old details.
People do not write to AI the way they type into Google. They use long sentences with context, and you need to know which ones your customers use.
We create the pages that are missing: guide prices, comparisons, frequently asked questions. That is the material answers are made from.
We make it clear who you are, what you do and where. It sounds minor, but it is the most common fault when an assistant describes a company badly.
AI recommends whoever it sees recommended. We aim to get you into the articles, lists and publications it uses as references in your sector.
A short monthly report: mentions, links, visits from AI and what we plan to do the following month.
AI does not show a list for you to choose from. It chooses for you. When someone asks about a car repair shop in New York, they get a few names, and the first one has the advantage.
Illustrative simulation. AI answers change every time a question is asked and nobody can guarantee a specific recommendation.
We put your customer's questions to each assistant and save the answers.
We decide with you which questions to go after first and what has to change on the website to win them.
We rewrite pages, put your brand data in order and seek mentions in reliable sources. Whatever carries most weight goes first.
We review mentions, links and visits from AI, and decide the next step with you.
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“Friendly, effective and quick to sort things out. 100% recommended.”
“Without a doubt the best marketing decision I have made.”
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamThink of it as SEO for answers instead of lists. A search engine shows a page of links and lets you choose. An AI assistant writes a reply and mentions a handful of companies in it. Generative engine optimization, GEO for short, is the work of getting your company into that reply.
There is no single fee. A brand that AI already talks about needs less work than one starting from nothing, and a crowded sector calls for more content and more mentions. After the audit we send you a fixed quote and you decide, with no obligation.
Yes. Nothing in this work requires a visit. We run the questions as a customer in Idaho would ask them, meet you by video call in English and send a monthly report. Between reports you can write to the team whenever you need to.
We ask the questions a customer would ask, many times and on different days, because AI does not always answer the same way. From that set of answers comes a dependable figure for how often you appear, and you can read every saved answer yourself.
Usually not. We work on the website you have: we improve the copy, add frequently asked questions and structured data. If something bigger were needed, such as a redesign, we would explain why before doing anything. Web design is handled by the same team.
It can be corrected, though not overnight. AI repeats what it finds, so the source of the error has to be fixed and the correct fact reinforced on your website and your profiles. With assistants that answer from training, the old version can linger until the model is updated.
We analyze what AI says today about your company and your competitors, at local, national or international level. You receive a report with the actions for your brand in order of priority.
GEO auditNo obligation
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