How we measure SEO work in Lincoln
Every month we look at three things: how many people arrive from Google, where you rank and how much you sell.
More than 200 clients have worked with us.
If your business is missing from the first page of Google, most people will never know it exists. We work on your rankings in Lincoln one step at a time, and in other countries too if you sell abroad.
Featured in the Spanish press













And so on, past 200 clients.
Every month we look at three things: how many people arrive from Google, where you rank and how much you sell.
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things we track from start to finish, from the search to the order or the phone call.
What we measure
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areas in every project: technical, keywords, content, links, geographic scope and measurement.
The work
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monthly report you can read without knowing SEO, and you can write to us between one and the next.
Follow-up
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ways to plan SEO, depending on where you sell: in your city, nationwide or abroad.
Sized to your market
Local SEONational SEOInternational SEO
LincolnUKWorldwide
Around 100,000 people live in Lincoln. You will find it in England. In England we cover 81 cities.
In a smaller city many searches still have no good local answer. Whoever gives it first tends to stay at the top for a long time. Murcia, where our office is, lies about 1,700 km (1,100 miles) away, one hour ahead of Lincoln. We arrange calls at a time that suits you. We offer the same in Mansfield, Nottingham and Doncaster.
Population figures: GeoNames.
SEO by sector
Each treatment is a different search, and nearly all of them carry the name of the city. A page per treatment, with prices and real results, picks up that demand in Lincoln.
A firm is found through what it builds: "passive house", "loft conversion", "architect for a renovation in Lincoln". Each type of project deserves its own page.
Every booking that comes through your own site is a commission a portal does not take. We rank the hotel for its name, its area and the plans people search for in Lincoln.
SEO in other locations
Mansfield Nottingham Doncaster Chesterfield Rotherham Kingston upon Hull Sheffield Derby
Before we change a single comma on your website, we ask questions: what you sell, who buys it, why they choose you and which words they type. The plan comes out of those answers.
We go through your website in depth to find what is holding it back: speed, indexing, structure and errors.
Every sector has its own vocabulary, and it is rarely the one the company uses. We look for the words the buyer uses.
We rewrite and extend the important pages so they answer what people ask, in your own voice and without padding.
Links from newspapers, blogs and directories that carry weight in your sector, chosen one by one. No packages of a thousand links.
Google Business Profile and maps for your city, structure and content to compete nationwide, and a version per country and language to sell abroad.
We track rankings, traffic and sales, and go through the data each month looking for the next thing worth doing.
Someone who searches for "laser hair removal lincoln" or "architecture firm lincoln" rarely scrolls as far as page two. They pick from the first few names they see, and that is where you need to be.
Illustrative simulation. Every project moves at its own pace and nobody can guarantee a specific position on Google.
Before proposing anything we want to know your company, your numbers and what you have already tried.
We analyse your website, your rankings and your competitors. You receive a report with the actions in order of priority.
We fix the technical side, improve the content and look for links. Whatever has the most impact goes first.
We look at what worked, show it to you and decide the next step together.
5.0
34 Google reviews
“Friendly, effective and quick to sort things out. 100% recommended.”
“Without a doubt the best marketing decision I have made.”
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamThe first changes tend to appear after a few months, and from there the growth builds on itself. A lot depends on the state of the site and on how hard your competitors are pushing, so we prefer to give you a time frame once we have seen it.
Yes, all of them. Which one you need depends on where your customers are. A clinic lives off its map listing, an online shop off its category pages and an exporter off a separate version of the site for each market. Many projects mix two of the three.
With SEO you appear in the list of Google results. With GEO the aim is for an AI assistant such as ChatGPT, Gemini or Perplexity to name you when someone asks it a question. The foundations are the same: a clear website, good content and mentions on other sites. It makes sense to work on both at once.
We are based in Murcia, Spain, and work with clients abroad remotely. Meetings are by video call, in English, at a time that fits your working day. You get a report every month and can write to the team in between. We usually reply within 24 hours.
Every month you get a report with what we did and the results. If a question comes up in between, you write to us and we answer, usually within 24 hours. There is no need to wait for the next report to ask why something moved.
Yes. In an online shop every category and every product is a way in from Google. Putting them in a sensible order, writing descriptions of your own and making the pages load quickly is what moves the most sales. We also check that duplicate and out-of-stock pages are not getting in the way.
We analyse your website, your rankings and your competitors, at local, national or international level. You receive a report with the priority actions for your brand.
SEO auditNo obligation
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