How we measure SEO work in Galway
Every month we look at three things: how many people arrive from Google, where you rank and how much you sell.
More than 200 clients have worked with us.
Vértigo is based in Murcia, Spain, and works with clients abroad by video call, in English. For your business in Galway that means a clear SEO plan and a report every month from the people doing the work.
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They are among the more than 200 clients the agency has worked with.
Every month we look at three things: how many people arrive from Google, where you rank and how much you sell.
4
figures we follow each month: how many people arrive, where you rank, who gets in touch and what you sell.
What we measure
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lines of work that we share out month by month, according to what is holding your site back at the time.
The work
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report a month, short and free of jargon, with what was done, what changed and what comes next.
Follow-up
3
ways to plan SEO, depending on where you sell: in your city, nationwide or abroad.
Sized to your market
Local SEONational SEOInternational SEO
GalwayIrelandWorldwide
Around 86,000 people live in Galway. You will find it in the province of Connacht.
A smaller city has a smaller pool of searches, so each one counts. We aim the work at the service plus the city name, and at the surrounding area your customers actually travel from. Our office is in Murcia, Spain, about 1,800 km (1,100 miles) away and one hour ahead of you. We meet by video call. We offer the same in Limerick, Cork and Navan.
Population figures: GeoNames.
How people search in Galway
Physiotherapy searches are local and urgent. The map decides, and the map is won with a well-kept profile, recent reviews and a page for each condition.
Renovation work is chosen on photos and reviews. We rank one page per type of job (kitchens, bathrooms, whole homes) and per area of Galway, each with finished projects.
Looking for a therapist is hard, and people do it in private. A page for each area you work in, written with care, helps someone searching in Galway take the step of writing to you.
Before we change a single comma on your website, we ask questions: what you sell, who buys it, why they choose you and which words they type. The plan comes out of those answers.
Before we write a line, we check that the site works properly on the inside. If Google cannot read it, nothing else matters.
We draw up the list of searches that really bring customers, separating the ones that only bring visits from the ones that end in a call or an order.
We create the pages you are missing and fix the ones you have, thinking first of the reader and then of Google.
To Google, a link is a recommendation. We go after the ones with weight: press, trade associations and websites in your field.
If you sell in Galway, we work on your Google Business Profile and the map results. If you sell nationwide, on structure and content. If you sell abroad, on a version for each market.
We follow rankings, visits, calls and sales, and explain them without jargon. If something is not working, we change it.
Try it yourself: search for "physiotherapist near galway" and count how many results you read before deciding. Your customers do the same when they search for "kitchen renovation galway".
Illustrative simulation. Every project moves at its own pace and nobody can guarantee a specific position on Google.
We meet by video call to learn what you sell, who buys it and what sets you apart.
We analyse your website, your rankings and your competitors. You receive a report with the actions in order of priority.
Technical fixes, content and links, in order of impact and with no filler tasks.
We look at what worked, show it to you and decide the next step together.
5.0
34 Google reviews
“Friendly, effective and quick to sort things out. 100% recommended.”
“Without a doubt the best marketing decision I have made.”
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamThe first changes tend to appear after a few months, and from there the growth builds on itself. A lot depends on the state of the site and on how hard your competitors are pushing, so we prefer to give you a time frame once we have seen it.
We work on it, yes. Map results depend on three things: how close you are to the person searching, how well your profile matches the search and how well known your business is. We cannot move your premises, so we work on the other two for searches in Galway.
Access to your website and to your analytics tools, if you have them, and an hour of your time for the first meeting. We take care of the rest and ask for your approval when it is needed, for example before publishing new content under your name.
Once a month, in a report you can follow without knowing any SEO: the work done, what went up, what went down and what comes next. Between one report and the next you can write to the team whenever you like.
We work on those too. We call it GEO, and the aim is for AI assistants to name your company in their answers. A good part of what is done for SEO counts there as well. Nobody controls what an assistant says, so we check it regularly and tell you what we find.
Nothing overnight. The pages, the content and the links stay, and so do most of your rankings for a while. But competitors keep working and Google keeps changing, so positions tend to drift down over the following months. The work already done remains on your website.
In the audit we look at the state of your site, where you rank and what the companies above you do better. You get it in writing, with no obligation.
SEO auditNo obligation
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