What we measure when we do GEO in St. John's
There are no rankings as there are in Google, but there are numbers: answers you appear in, links to your website and visits that arrive from AI.
More than 200 clients trust us.
GEO (generative engine optimization) means making sure AI assistants know your company well enough to recommend it. If ChatGPT never names you, the person asking never hears of you. We help businesses in St. John's appear in answers from ChatGPT, Gemini, Perplexity and Google.
Featured in the Spanish press













More than 200 companies have handed us their marketing so far.
There are no rankings as there are in Google, but there are numbers: answers you appear in, links to your website and visits that arrive from AI.
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paths lead to an answer, live search and the memory of the model. Each one calls for different work.
How AI answers
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numbers sum up each month: answers you appear in, links to your site and visits that arrive from AI.
What we measure
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time a month we repeat the same questions in each engine and compare them with the month before.
Follow-up
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places where we measure your brand: ChatGPT, Gemini, Perplexity and the AI answers in Google.
Where your customers ask
ChatGPTGeminiPerplexityGoogle AI
St. John'sCanadaWorldwide
The population of St. John's is about 110,000. It is part of Newfoundland and Labrador.
For smaller cities AI often has little to go on and ends up recommending companies from the nearest big city. Giving it well-organized information is how you get it to name you instead. Our office is in Murcia, Spain, about 4,300 km (2,700 miles) away and usually 4.5 hours ahead of you. We meet by video call. We offer the same in Halifax, Saguenay and Lévis.
Population figures: GeoNames.
Three examples of GEO in St. John's
Parents and students compare tutors by asking AI. We publish results, timetables and prices clearly so it has something to recommend you with.
People ask a lot before a treatment: does it hurt, how long does it last, what does it cost. If those answers are on your site, AI can use them and name you.
AI gets asked what a move costs and who can be trusted. Published guide rates and verified reviews carry the most weight in its answer.
More places where we do GEO
Halifax Saguenay Lévis Québec Sherbrooke Trois-Rivières Longueuil Terrebonne
GEO agency in Newfoundland and Labrador GEO agency in Canada
Each assistant finds its information in a different way. Some search the web live as they answer and others reply from what they learned in training, months ago. Knowing which one your customer uses changes the plan.
We check what each assistant knows about your company and whether what it says is correct. Sometimes it does name you, but describes you badly or with old details.
We collect the doubts your customer settles before buying: prices, comparisons, who to go to. Those are the questions you want to appear in.
Fewer adjectives, more facts. We reorganise your website so that each page answers one specific question and answers it well.
We make it clear who you are, what you do and where. It sounds minor, but it is the most common fault when an assistant describes a company badly.
We work to get your brand talked about in the media, comparison articles and directories that engines draw their recommendations from.
We repeat the same questions every month and compare. That way you see, with screenshots, which answers you have won and which are still pending.
AI does not show a list for you to choose from. It chooses for you. When someone asks about a maths tutor in St. John's, they get a few names, and the first one has the advantage.
Illustrative simulation. AI answers change every time a question is asked and nobody can guarantee a specific recommendation.
You tell us by video call what you sell and to whom, and we prepare the questions we are going to track.
We work out why it recommends others: what their websites have and where they are mentioned. Out comes a task list, in order.
We publish the content that is missing, correct your brand details and work to get the sources in your sector to cite you.
Every month we put the same questions to each engine and compare. What works gets more time and what does not gets changed.
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“Friendly, effective and quick to sort things out. 100% recommended.”
“Without a doubt the best marketing decision I have made.”
“I am really happy with the guys at Vértigo, Jesús and Raúl.”
Can't find your question? Write to us and we'll reply within 24 hours.
Talk to the teamThink of it as SEO for answers instead of lists. A search engine shows a page of links and lets you choose. An AI assistant writes a reply and mentions a handful of companies in it. Generative engine optimization, GEO for short, is the work of getting your company into that reply.
It depends on your starting point and on how much competition your sector has. We do the visibility audit first, which tells us how much work there is, and then send you a quote based on it. It does not commit you to anything.
It does. For local questions, assistants draw heavily on map listings, review sites and neighbourhood press, all things a business in St. John's can improve. A national name is not required. Accurate details, recent reviews and pages that say plainly what you do and where are what count.
You rarely have to rebuild it. The usual work is rewriting some pages, adding the ones that are missing and marking up your data properly. We only propose a new website when the current one is hard for search engines and AI crawlers to read.
It happens more often than you would think. We look for where it got the wrong detail, correct it at the source and publish the right information in a way that leaves no room for doubt. Then we keep asking until the answer changes.
They overlap almost completely. Different agencies and tools use GEO, AEO, LLM optimization or AI SEO for the same job, which is getting a company named in AI answers. If you are comparing proposals, look at what each one measures and delivers, since the label tells you little.
Leave us your website and we will tell you what AI knows about your brand, what it is missing and where we would start.
GEO auditNo obligation
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